International Cases in Tourism Management
and over 900,000 other books are available for Amazon Kindle .
Learn more
| ||||||||||||||||||
 Trade In this Item for up to £10.00
Trade in International Cases in Tourism Management for an Amazon.co.uk gift card of up to £10.00, which you can then spend on millions of items across the site. Trade-in values may vary (terms apply). Find more products eligible for trade-in.
|
Frequently Bought Together
Product details
|
More About the Author
Product Description
Review
"The cases are sufficiently broad in covering the tourism industries: airlines, tour operators, publishers, associations, destinations, NGOs, tourism ministries, attractions, hotels, cruise lines, specialty tourism, education/training, timeshares, and others.
...most instructors will find some cases in the book to enliven the classroom experience for early undergraduate students."
- D.C. Frechtling , Department of Tourism and Hospitality Management, School of Business, The George Washington University, USA
...most instructors will find some cases in the book to enliven the classroom experience for early undergraduate students."
- D.C. Frechtling , Department of Tourism and Hospitality Management, School of Business, The George Washington University, USA
Product Description
International Cases in Tourism Management includes:
* Profiles of individual companies
* Case studies on destination management and marketing
* Material on different management functions in tourism, such as marketing and human resource management
* Case studies of particular types of tourism, such as ecotourism and cultural tourism
The case studies are supplemented by exercises and questions, which ensure that for students and tutors alike the book is the ideal accompaniment to all tourism courses.
* A wide-ranging collection of pertinent case studies from around the world.
* An ideal companion volume for both tutors and students of tourism.
* Simultaneous publication on www.businesscases.org, which means that tutors can refer their students to individual cases for purchase online.
* Profiles of individual companies
* Case studies on destination management and marketing
* Material on different management functions in tourism, such as marketing and human resource management
* Case studies of particular types of tourism, such as ecotourism and cultural tourism
The case studies are supplemented by exercises and questions, which ensure that for students and tutors alike the book is the ideal accompaniment to all tourism courses.
* A wide-ranging collection of pertinent case studies from around the world.
* An ideal companion volume for both tutors and students of tourism.
* Simultaneous publication on www.businesscases.org, which means that tutors can refer their students to individual cases for purchase online.
Inside This Book
(Learn More)
First Sentence
We have endeavoured to provide you with a wide range of cases studies in this book. Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index
We have endeavoured to provide you with a wide range of cases studies in this book. Read the first page
Explore More
Concordance
Browse Sample PagesConcordance
Front Cover | Copyright | Table of Contents | Excerpt | Index
Tag this product(What's this?)Think of a tag as a keyword or label you consider is strongly related to this product.
Tags will help all customers organise and find favourite items. |
Customer Reviews
|
There are no customer reviews yet on Amazon U.K.
|
||||||||||||||||||||
|
Listmania!
Look for similar items by category
Look for similar items by subject
Feedback
- Would you like to update product info or give feedback on images?
- I am the Author, and I want to comment on my book.
- I am the Publisher, and I want to comment on this book.
|
