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Incognito: The Secret Lives of The Brain
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Review
You will not read a more dazzling book this year --Stephen Fry
Witty, bright, sharp and unexpected...as surprising a book as I've read for years. Every story is a new Heaven. --Brian Eno
Readers may discover much to appreciate - not least the lives they are living now. . . quirky, occasionally unsettling . . . never short of new new ideas, all of them rolled out with style. --Nicholas Tucker, Independent
Stunningly original... You can get through it in an hour, but you'd be mad to hurry, and you will certainly want to return to it many times...Sum has the unaccountable, jaw-dropping quality of genius. It seems exquisitely adapted to fill the contemporary longing for a kind of secular holy book. --Geoff Dyer, The Observer
A stunning exploration of the 'we'behind the 'I'. Eagleman reveals, with his typical grace and eloquence, all the neural magic tricks behind the cognitive illusion we call reality. --Jonah Lehrer
Brilliantly realised, blazingly original, Sum isn't so much about the next life as this one. --Colin Waters, Sunday Herald
A dream to read... I couldn't resist telling people about a couple of things I read here. --Brian Clegg, Popular Science
I was completely immersed. Eagleman writes well and has brought together great stories from the wild shores of neuroresearch, taking a field that is enormously complex and creating a clear path through it. ... A book that will stay with you. --Michael Mosley, BBC Focus
Eagleman provides an excellent overview of the workings of our most vital organ. --Ian Critchley, Sunday Times
A shining example of lucid and easy-to-grasp science writing. --Laurence Phelan, Independent on Sunday
David Eagleman's lobe-spangling new study of how thoroughly our genetic make-up, deep-lying subroutines and chemical changes can affect the submerged mind gives dizzying up-to-the-minute insight as to just whose hand is really on the tiller...Incognito is a fascinating book that will not so much turn your mind upside down as flip it right-side up. You'll never hear the phase "You don't know what you're doing!" in the same way again. --Time Out
Contains startling revelations. . . beginning with the awesome and shadowy power of the subconscious. --The Times
You will learn a great deal that is fascinating from Incognito. --Peter Forbes, Guardian
[An] entertaining and truly brainy front-line report from the neuroscience labs...I guarantee it'll change the way you think of yourself. --Harry Ritchie, Mail on Sunday
A fascinating and engaging look at the nature of consciousness... Eagleman brings a concise prose style, historical research and the latest scientific thinking to a book that will have you re-examining the nature of personality and identity. --Big Issue
Eagleman explains scientific ideas with exemplary clarity.
--Anthony Daniels, Spectator
Witty, bright, sharp and unexpected...as surprising a book as I've read for years. Every story is a new Heaven. --Brian Eno
Readers may discover much to appreciate - not least the lives they are living now. . . quirky, occasionally unsettling . . . never short of new new ideas, all of them rolled out with style. --Nicholas Tucker, Independent
Stunningly original... You can get through it in an hour, but you'd be mad to hurry, and you will certainly want to return to it many times...Sum has the unaccountable, jaw-dropping quality of genius. It seems exquisitely adapted to fill the contemporary longing for a kind of secular holy book. --Geoff Dyer, The Observer
A stunning exploration of the 'we'behind the 'I'. Eagleman reveals, with his typical grace and eloquence, all the neural magic tricks behind the cognitive illusion we call reality. --Jonah Lehrer
Brilliantly realised, blazingly original, Sum isn't so much about the next life as this one. --Colin Waters, Sunday Herald
A dream to read... I couldn't resist telling people about a couple of things I read here. --Brian Clegg, Popular Science
I was completely immersed. Eagleman writes well and has brought together great stories from the wild shores of neuroresearch, taking a field that is enormously complex and creating a clear path through it. ... A book that will stay with you. --Michael Mosley, BBC Focus
Eagleman provides an excellent overview of the workings of our most vital organ. --Ian Critchley, Sunday Times
A shining example of lucid and easy-to-grasp science writing. --Laurence Phelan, Independent on Sunday
David Eagleman's lobe-spangling new study of how thoroughly our genetic make-up, deep-lying subroutines and chemical changes can affect the submerged mind gives dizzying up-to-the-minute insight as to just whose hand is really on the tiller...Incognito is a fascinating book that will not so much turn your mind upside down as flip it right-side up. You'll never hear the phase "You don't know what you're doing!" in the same way again. --Time Out
Contains startling revelations. . . beginning with the awesome and shadowy power of the subconscious. --The Times
You will learn a great deal that is fascinating from Incognito. --Peter Forbes, Guardian
[An] entertaining and truly brainy front-line report from the neuroscience labs...I guarantee it'll change the way you think of yourself. --Harry Ritchie, Mail on Sunday
A fascinating and engaging look at the nature of consciousness... Eagleman brings a concise prose style, historical research and the latest scientific thinking to a book that will have you re-examining the nature of personality and identity. --Big Issue
Eagleman explains scientific ideas with exemplary clarity.
--Anthony Daniels, Spectator
Product Description
'A stunning exploration of the we behind the I. Eagleman reveals, with his typical grace and eloquence, all the neural magic tricks behind the cognitive illusion we call reality.' Jonah Lehrer If the conscious mind - the part you consider you - is just the tip of the iceberg, what is the rest doing? In this sparkling and provocative new book, renowned neuroscientist David Eagleman navigates the depths of the subconscious brain to illuminate surprising mysteries: Why can your foot move halfway to the brake pedal before you become consciously aware of danger ahead? Why do you notice when your name is mentioned in a conversation that you didn't think you were listening to? What do Ulysses and the credit crunch have in common? Why did Thomas Edison electrocute an elephant in 1916? Why are people whose name begins with J more likely to marry other people whose name begins with J? Why is it so difficult to keep a secret? And how is it possible to get angry at yourself ? who, exactly, is mad at whom? Taking in brain damage, plane spotting, dating, drugs, beauty, infidelity, synaesthesia, criminal law, artificial intelligence and visual illusions, Incognito is a thrilling subsurface exploration of the mind and all its contradictions.
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Customer Reviews
Most Helpful Customer Reviews
7 of 7 people found the following review helpful
Format:Hardcover
A very good introduction to the working of the brain and the role of the conscious mind. For anyone that enjoys this I would recommend "The Blank Slate" by Stephen Pinker and "Consciousness Explained" by Daniel Dennett for a more detailed discussion of these topics.
6 of 6 people found the following review helpful
Format:Hardcover|Amazon Verified Purchase
David Eagleman writes with such flair and enthusiasm; he can make any subject accessible. This book is a must read for anyone who wishes to have an insight to the workings going on in the engine room. It is brilliant.
42 of 46 people found the following review helpful
Format:Hardcover
I'm wondering whether the last reviewer actually read the same book as me. Eagleman draws on years of experience as a neuroscientist, citing hundreds of experiments, cases and examples. Through these he makes his fascinating topic - the unconscious brain - easily accessible to a lay reader without ever patronising, explaining everything from why you can argue with yourself to the best way to win a game of tennis. Popular science it may be (albeit with credentials aplenty), but pop psychology it definitely is not.
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Most Recent Customer Reviews
A wonderful book about the brain
David Eaglemans book ''Incognito'' is more than just a good place to start
(as we venture further into the frontiers of brain-land). Read more
(as we venture further into the frontiers of brain-land). Read more
Published 2 months ago by Simon Laub
An interesting synthesis
A stimulating and satisfying assembly of well-established and more recent studies into the workings of the human brain. Read more
Published 8 months ago by notpc
Extremely readable and informative
In my opinion the best part of this book is that it looks at a complex subject in an extremely readable way for the average person. Read more
Published 8 months ago by L. Davidson
More analysis needed
This book represents a generally useful exploration of the unconscious aspects of the mind, but in two areas it fails to fully explore its subject in the light of the most recent... Read more
Published 8 months ago by S. G. Raggett
Much old ground covered, but interesting new viewpoints
I've already heard of many of the medical examples in the book (Phineas Gage, again!) but there were some new examples and there was some new information for me. Read more
Published 9 months ago by Ransen Owen
Shallow and simplistic
This book is a mixture of pop psychology and pop science with insufficient psychology and not enough science. And the 'pop' is second-rate. Read more
Published 9 months ago by Steve Marshall
Awesome and well-written introduction to the philosophy of neuro...
Eagleman provides a well written and easily appreciated introduction into the history, theory and philosophy of the studies of both brain and conciousness, from ancient Greece and... Read more
Published 9 months ago by Niels T
Why on Earth am I'm writing a review?
And why am I agreeing with Stephen Fry? I don't even like QI...
The answers are all in here. Read more
The answers are all in here. Read more
Published 9 months ago by kenba
A little disappointing
The book is very well written and entertaining, and it avoids technical details so is relatively undemanding. However, I have some reservations about the content. Read more
Published 9 months ago by D. Smith
Induces great pause-for-thought reflection
I was a little hesitant about buying this as, being a doctor, I was not looking forward to going over the same old ground about the history of psychotherapy and... Read more
Published 9 months ago by Dr. M. Carswell
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