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I'll Have What She's Having: Mapping Social Behavior (Simplicity: Design, Technology, Business, Life)
Alex Bentley (Author), Mark Earls (Author), Michael J. O'brien (Author), John Maeda (Author) Average Customer Review:   (8)
In stock This item Delivered FREE in the UK with Super Saver Delivery. £15.95 £12.59
Review
I'll Have What She's Having has profound implications for marketing. People are much less individual than we thought and much more influenced by other people than we realized. --John Kearon, Founder, CEO, and Chief Juicer, BrainJuicer Group PLCThis book is a very sophisticated treatment of the most... Read More |
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