- Paperback: 264 pages
- Publisher: Pentas Press (3 Feb 2008)
- Language English
- ISBN-10: 0974272582
- ISBN-13: 978-0974272580
- Product Dimensions: 22.6 x 15.2 x 2.5 cm
- Average Customer Review: 5.0 out of 5 stars See all reviews (2 customer reviews)
- Amazon Bestsellers Rank: 426,510 in Books (See Top 100 in Books)
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Customer Reviews
Most Helpful Customer Reviews
11 of 12 people found the following review helpful
Format:Paperback
Simply the most tailored, helpful and all round excellent book on art marketing I have ever read. Bought this after reading reviews on the amazon.com site (there are loads.)This book would be helpful to anyone who is self employed, particularly in the arts, I think a lot of it could be adapted to writers, musicians, whatever. Well worth the money.
7 of 9 people found the following review helpful
Format:Paperback
Great read and a very useful tool. All I have to find now is my own motivation - the only thing the book can't help me with! Would definitely recommend this to any unorganised artist!
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
46 reviews
62 of 63 people found the following review helpful
Be a Thriving Artist, Not a Starving One
24 Feb 2008
Format:Paperback
Artists starve because they don't market themselves. And even if a budding artist wanted to promote herself, Where to begin? What to do? Well, says Alyson Stanfield early on, break the spine of this book and start using it - start with a chapter that looks appealing, or deals with your biggest excuse for not advancing your art career. The book's organized around eight common excuses she's heard as an art business coach who's helped several thousand people get out of their studios and get down to the business of self-promotion. This is not about running a business. It's not about how to advertise. It's about defining success for yourself and making a plan that will get you there. It's about organizing your artists' life with routines, writing your artist's statement (this is a biggie), doing newsletters, getting a Web presence, writing a blog, polishing your image, getting out there and letting the world know you're here. Among other things, Ms. Stanfield's intent is to get you back into the studio so you can do what you want to do, which is art. This little book is an enormous tool box, full of detailed how-to's and rich with resources, including - other artist's websites and on-going support at her own website. Taken as a whole, this book is overwhelming - where do I start, what do I do first? Ms. Stanfield deals with "the overwhelm" by saying start with whatever fits best and do a few things at a time. Each chapter ends with a summary (a "no-excuse principle") and a gentle nudge (a "no-excuse action"). Beyond all that, the book's really accessible - the writing's clear and direct and personal and the book's design is gorgeous. It's a very friendly book. Ms. Stanfield wears many hats here - teacher, muse, occasional nag, coach, friend, facilitator - and she wears them well. Do yourself a big favor and buy this book. Better still, use it
23 of 23 people found the following review helpful
An important book for artists...
13 April 2008
Format:Paperback|Amazon Verified Purchase
Alyson B. Stanfield's book on self-promotion for artists is a true gem. I've never been so excited by an art marketing book - and I own several different titles. What sets Alyson's book apart from the rest is not only the wealth of ideas, tips and advice - better have that highlighter and Post-It flags handy - but the intelligent and accessible way in which the material is presented. The book's focus is on the eight most frequently expressed excuses from artists about why they don't self-promote. Of those eight, I personally identified with five of them. Alyson tackles each one as the chapters unfold, providing insightful and practical solutions to get on with getting the word out about your art. And her optimistic style is inspiring. I feel like she's right there next to me offering encouragement and suggestions.
31 of 33 people found the following review helpful
Basics need updating too...
16 Dec 2009
Format:Paperback
This book contains basic material for artists to market and self-promote. Something I am very much for...
When I purchased the book nearly one year ago, right away upon reading the chapter on blogging I found a dead link listing. I'd systematically looked up all the links and the [...] link was D.O.A. ( I found an article on their demise). Fortunately a lot of the good sites are long lasting, but some new sites are not mentioned...
*I'd Rather Be in The Studio* was published February 2008, and IMO there should be a second revised and updated version by now for full value for your money...
I gave the book 3 stars primary based on this lack of a second edition and the rather chaotic table of contents in the first edition.
When I purchased the book nearly one year ago, right away upon reading the chapter on blogging I found a dead link listing. I'd systematically looked up all the links and the [...] link was D.O.A. ( I found an article on their demise). Fortunately a lot of the good sites are long lasting, but some new sites are not mentioned...
*I'd Rather Be in The Studio* was published February 2008, and IMO there should be a second revised and updated version by now for full value for your money...
I gave the book 3 stars primary based on this lack of a second edition and the rather chaotic table of contents in the first edition.
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