This Ice-Watch is part of the Ice-Love range. The soft silicone strap has a white finish. The dial is white with a raised crystal heart. Silver dots line the dial and the hands are metallic white. The case is made from Polyamide which is an ultra strong plastic with a polished finish. The watch is water resistant to 50 metres. All Ice-Watch products come with a bicubic gift box that can also be used as a money box.
Ice-Watch is an international concept launched in 2007 in Belgium by Jean-Pierre Lutgen and his team. Within 5 years, the brand is now distributed in more than 100 countries through more than 8000 outlets. It is estimated that over 3.5 million watches were sold in 2011 with an estimated 5 Ice-Watches being sold per minute worldwide. Ice-Watch is the ‘must have’ fashion accessory.
The fresh innovative designs offer an alternative and affordable fashion watch in today’s modern marketplace. Colour has made the brand an instant hit, along with the simple but well-crafted designs however the key to success is clear--these are watches that can be worn by anyone. They are priced to be accessible to all and they effortlessly cross generational and cultural boundaries.
Colour is a part of our world. Colours are all around us, they influence us, affect our mood, feelings and sensations. We all have a favourite colour, a colour that catches our eye. Discover the complete collection of Ice-Watch timepieces and find your own style.
Ice-Watch are proud to be the sponsors of the hit UK ITV1 show ‘Take Me Out’ which is aired at prime time on Saturday evenings.
Ice-Watch have a dedicated celebrity fan base and have featured in many music videos by artists that include David Guetta, Flo Rida, Nicki Minaj, The Saturdays, McFly and The Black Eyed Peas.