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This book provides all the tools you need ... even gives you the words to use on a sales call! Sample contracts, how to price your event, where to find guaranteed sponsors for an event...the book them all and more.
Written by a professional sponsorship salesperson, Sylvia Allen, the book takes you through the money soliciting/sales process, step by step. Discover how to maximize your selling time while ensuring that you deliver 150% to your sponsors.
The book is a staple with colleges teaching event marketing and management. Make it a staple on your bookshelf too.
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