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How to Succeed in Advertising: When All You Have is Talent
  
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How to Succeed in Advertising: When All You Have is Talent (Hardcover)

by Laurence Minsky (Author), Emily Thornton Calvo (Author)
4.0 out of 5 stars  See all reviews (1 customer review)

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Product details

  • Hardcover: 256 pages
  • Publisher: McGraw-Hill Contemporary (1 Mar 1996)
  • Language English
  • ISBN-10: 0844234745
  • ISBN-13: 978-0844234748
  • Product Dimensions: 23.9 x 15.2 x 2.5 cm
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon.co.uk Sales Rank: 3,043,352 in Books (See Bestsellers in Books)

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4.0 out of 5 stars Good overview of advertising, 7 Feb 1998
By A Customer
This book provides great overview of the ad business. The varied perspectives give the beginner lots to think about when preparing for a career.
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