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"The book takes entrepreneurs through the essential stages of starting a business, from finding opportunities to creating the concept through to building value into a business and making sure it is set to succees long into the future."
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Product Description
More than 300,000 people start a business every year. That number will rise over the next year or two if the current economic downturn leads to widespread job losses. It is a fact that many people choose to turn the threat of redundancy into the opportunity of self employment.
It is also a fact that when economic growth is low, business failure rates are higher. There has never been a greater need for a simple, explicit, practical business start-up guide that can increase new business survival rates in tough, as well as good times. People today need a start up guide that holds nothing back and tells them all they need to know. How to Start Your Own Business for Entrepreneurs does exactly this.
Of course for many, starting their own business is a lifestyle decision. It is an aspect of the growing trend away from full time employment to freelance or portfolio working. The boundaries between traditional employment and free enterprise are becoming increasingly blurred. How to Start Your Own Business for Entrepreneurs guides you as you pick your way through the no man's land that separates these two worlds.
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Most Helpful Customer Reviews
21 of 22 people found the following review helpful
Format:Paperback
I have read a number of books in preparation for starting my own business, from a wide variety of authors. A common problem that I found is that a lot of the books overlapped and were lacklustre in their presentation of topics.
Robert Ashton's book is something I don't want to put down, it combines useful advice that I have put to actual use in starting my business, with insightful case studies detailing how others have achieved success before.
A measure of a business book for me is how you can apply what's in the book to real life starting a business, and for me, that is where this book conquers.
Robert Ashton's book is something I don't want to put down, it combines useful advice that I have put to actual use in starting my business, with insightful case studies detailing how others have achieved success before.
A measure of a business book for me is how you can apply what's in the book to real life starting a business, and for me, that is where this book conquers.
8 of 8 people found the following review helpful
Format:Paperback
How to Start your Own Business for Entrepreneurs is a fantastic addition to anyones business bookshelf. Of particular interest is advice on improving your network. Without a network to call to arms the beginning phases can be very daunting especially with capital is low and the nerves are high.....Roberts advice ensures entrepreneurs share their ideas and call upon their "network" to maximise success in start-up. Getting your idea out there is half the battle! Sit down with a tall latte and digest on a quiet Sunday afternoon.....by Monday you'll be ready to build your empire!
5 of 5 people found the following review helpful
Format:Paperback
This is the perfect antidote to all the heavyweight business books you never get to the end of. It's the sort which just makes really good practical sense - it reminds you of what you know and fills in all the gaps so you feel you've really got the picture by the end of it. It's easy to read and easy to use for whichever stage you're at.
Highly recommended (I'm using mine like a workbook)
Highly recommended (I'm using mine like a workbook)
Most Recent Customer Reviews
Very Well Articulated And Very Concise - "Moneymavericks92@Gmail.com"
I decided to read this book to sharpen my skills as a business man even more. I wanted to know the full walk through of what it was to go from idea to launch, And I have to say,... Read more
Published 1 day ago by Mr. K. James
Another Top Ashton Book!
As the title to this review suggests I am a big fan of Robert Ashton and subscribe to his newsletter (the barefoot entrepreneur). Read more
Published 21 days ago by Joseph Benn
Really Good and concise
This book is really good cause its very well organized and goes straight to the point, identifying main important issues and giving some extra links to use, really a must read for... Read more
Published 6 months ago by Carlos Loff
Extremely basic
There is nothing really wrong with the content but it is very basic and there are a lot of blank pages and space. Read more
Published 20 months ago by The Emperor
Recommended
Really good book, straight to the point and it cleared up most of my concerns and queries about starting in business. Read more
Published 24 months ago by Katie B
Great book
If you need to choose just one book to get you on the right track make sure it's this one. Robert Ashton cuts to the stuff you really need to know and presents it in a way that's... Read more
Published 24 months ago by C. J. Sandcraft
A refreshing read
A great read that you can dip in and out of as and when you need to. The case studies help make this book real and allow you to easily apply the lessons learned to your own... Read more
Published on 18 May 2010 by Book Ben
Fantastic read, confidence inspiring...
I wont go into detail, I will just say that this book has made me very confident and knowledgable in my quest to start a business. Read more
Published on 23 Mar 2010 by M. Mortimer
Essential reading for anyone wanting to start a business
Essential reading for anyone wanting to start a business...wish I'd read it a few years ago!
Published on 7 Mar 2010 by Lisa
Great info
Great book - easy to read with some useful information for those already in business and those just starting out.
Highly recommended!
Highly recommended!
Published on 5 Oct 2009 by http://www.thephonevoice.com
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