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How to Sell Anything to Anybody [Paperback]

Joe Girard
4.4 out of 5 stars  See all reviews (12 customer reviews)
Price: 8.99 & FREE Delivery in the UK on orders over 10. Details
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Book Description

7 Jan 2006
Joe Girard was an example of a young man with perseverance and determination. Joe began his working career as a shoeshine boy. He moved on to be a newsboy for the Detroit Free Press at nine years old, then a dishwasher, a delivery boy, stove assembler, and home building contractor. He was thrown out of high school, fired from more than forty jobs, and lasted only ninety-seven days in the U.S. Army. Some said that Joe was doomed for failure. He proved them wrong. When Joe started his job as a salesman with a Chevrolet agency in Eastpointe, Michigan, he finally found his niche. Before leaving Chevrolet, Joe sold enough cars to put him in the Guinness Book of World Records as 'the world's greatest salesman' for twelve consecutive years. Here, he shares his winning techniques in this step-by-step book, including how to: o Read a customer like a book and keep that customer for lifeo Convince people reluctant to buy by selling them the right wayo Develop priceless information from a two-minute phone callo Make word-of-mouth your most successful tool Informative, entertaining, and inspiring, HOW TO SELL ANYTHING TO ANYBODY is a timeless classic and an indispensable tool for anyone new to the sales market.

Frequently Bought Together

How to Sell Anything to Anybody + The 25 Sales Habits of Highly Successful Salespeople + Brilliant Selling: What the Best Salespeople Know, Do and Say (Brilliant Business)
Price For All Three: 20.18

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Product details

  • Paperback: 192 pages
  • Publisher: Simon & Schuster Ltd; New edition edition (7 Jan 2006)
  • Language: English
  • ISBN-10: 0743273966
  • ISBN-13: 978-0743273961
  • Product Dimensions: 22.1 x 13.8 x 1.3 cm
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (12 customer reviews)
  • Amazon Bestsellers Rank: 225,155 in Books (See Top 100 in Books)

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Product Description


"World's Greatest Salesman" -- "The Guinness Book Of World Records"

Inside This Book (Learn More)
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Front Cover | Copyright | Table of Contents | Excerpt | Back Cover
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Customer Reviews

4.4 out of 5 stars
4.4 out of 5 stars
Most Helpful Customer Reviews
3 of 3 people found the following review helpful
5.0 out of 5 stars A must read , even if you are not in selling 16 Sep 2007
Joe Girard is absolutely spot on, and what makes it more powerful it is by his own first hand experiences.Not only a book about sales but more importantly one about winning and success - against some pretty awful odds.

Even if you are selling high tech, complicated financial products or simply yourself, this book is a must.You will read it, and think why oh why cannot I sell or be sold to like that, the paradox is , is that you can as it is simple plain commonsense.

A must read for anyone in sales, no matter their experience, tenure or product
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2 of 2 people found the following review helpful
3.0 out of 5 stars Good read, book title is incorrect 4 Jun 2007
By juddy
The title should probably read 'how to sell cars to people who want a car'. Although I am not a salesperson - I appreciate that many of the techniques would carry over to other volume selling situations. He doesn't cover niche sales at all. A lot of the advice appears to be common sense, however it is useful to have it spelled out. It's a little repetitive too... but this is a common theme with this genre of book. A good read all the same.
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9 of 11 people found the following review helpful
By A Customer
I got this book to help me with sales but it was much more than I bargained for. At one point the book had me in tears, at other times I was laughing. Joe Girard came from the school of hard knocks and shares some personal stories that blow me away. Despite it all he rose above and became the top car salesman in the world. His style is people oriented. He is charismatic. I enjoyed this book.
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5.0 out of 5 stars A must read for all business people 27 May 2013
Format:Paperback|Verified Purchase
Fantastic book - very easy to read. Anyone involved in business must take a look - valuable insights on how to keep the prospects coming! Highly recommended.
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5.0 out of 5 stars Top Notch 19 July 2010
By Conrod
Excellent book! Gives tips on selling i would have never thought of. Closely related to the automotive industry but could be adapted to all walks of life. I am very pleased with it.
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3.0 out of 5 stars Enjoyable and fast read 22 Nov 2009
The title of the book does not reflect exactly the content.

This is more a book about car selling techniques, sure it is applicable to other selling areas, but not all.

It still has good advices and it is an enjoyable and fast read.

Recommended to anyone who is a seller or want to become one.
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Most Recent Customer Reviews
5.0 out of 5 stars Like new.... It looks and feels pretty
Had quick flick through and the book is great quality. I will be buying from this seller again if the opportunity arises
Published 11 days ago by dobbolee
4.0 out of 5 stars Better as a story than as a guide
If you are looking for advice on how to sell cars to people 15-20 years ago then this is going to be a brilliant guide for you... Read more
Published on 15 Aug 2012 by Danroy Toast
3.0 out of 5 stars Content was a bit thin and at times unethical
I bought this because I wanted to learn 'how to sell anything to anyone'.

I've no doubt that this guy did earn the title of the world's greatest salesman - but having... Read more
Published on 17 Dec 2010 by Duder
5.0 out of 5 stars Top salesman sells his sales techniques
How does a shoeshine boy, a high school dropout from Detroit, become the "World's Greatest Salesman" (according to the 'Guinness Book of World Records') and hold that... Read more
Published on 5 April 2006 by Rolf Dobelli
5.0 out of 5 stars Practical advice and plain talk.
J. Girard lays the business out where it should be: Sales is not for the faint of heart and the only way to truly succeed is to win the customer, close the customer, then pay the... Read more
Published on 11 Aug 1999
5.0 out of 5 stars This book represents a clear common sense approach to sales!
I have sent many copies of this book to associates, most of whom never really understood what drove REAL salespeople to succeed. Read more
Published on 3 Aug 1999
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