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How to Get Rich [Paperback]

Felix Dennis
4.4 out of 5 stars  See all reviews (88 customer reviews)
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Book Description

2 Aug 2007

'Making money is a knack, a knack that can be acquired. And if someone like me can become rich, then so can you - no matter what your present circumstances. Here is how I did it and what I learned along the way.' So writes Felix Dennis, who believes that almost anyone of reasonable intelligence can become rich, given sufficient motivation and application.

How To Get Rich is a distillation of his business wisdom. Primarily concerned with the step-by-step creation of wealth, it ruthlessly dissects the business failures and financial triumphs of 'a South London lad who became rich virtually by accident'. Part manual, part memoir, part primer, this book is a template for those who are willing to stare down failure and transform their lives.

Canny, infuriating, cynical and generous by turns, How To Get Rich is an invaluable guide to 'the surprisingly simple art of collecting money which already has your name on it'.

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How to Get Rich + How to Make Money: The 88 Steps to Get Rich and Find Success + Screw It, Let's Do It: Lessons In Life (Quick Reads)
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Product details

  • Paperback: 352 pages
  • Publisher: Ebury Press; New Ed edition (2 Aug 2007)
  • Language: English
  • ISBN-10: 009192166X
  • ISBN-13: 978-0091921668
  • Product Dimensions: 12.6 x 19.6 cm
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (88 customer reviews)
  • Amazon Bestsellers Rank: 13,642 in Books (See Top 100 in Books)

More About the Author

Felix Dennis was imprisoned in 1971 as co-editor of OZ magazine. After his acquittal on appeal, he founded his own magazine publishing company in 1973 and made millions with the sale of Personal Computer World and MacUser in the mid-eighties. Today, Dennis Publishing remains a privately owned company with headquarters in London and New York City. Titles include The Week, Auto Express, Computer Shopper and Maxim. The annual Sunday Times Rich List estimates that Felix Dennis is the 65th richest individual in the UK. Following a life-threatening illness, his first collection of poetry, A Glass Half Full was published by Hutchinson and the second, Lone Wolf, in 2004. His third collection, When Jack Sued Jill, was published by Ebury Press in November 2006. His other interests include planting trees and he divides his time between homes in Warwickshire, London, New York, Connecticut and the Caribbean island of Mustique.

Product Description


"Compulsive and highly entertaining" (Observer)

"Wise, fearlessly frank and truly inspirational ... If this book doesn't get you rich, nothing ever will" (Mail on Sunday)

"Lively, authoritative ... full of honest insights. As good a guide to making it in the business as I have ever read" (Sunday Telegraph)

"Absorbing, provocative and huge fun" (The Times)

"Well-founded advice based on hard-won experience" (Financial Times)

Book Description

How to make money and get rich - by Felix Dennis, one of Britain's wealthiest self-made entrepreneurs

Inside This Book (Learn More)
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Front Cover | Copyright | Table of Contents | Excerpt | Back Cover
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Customer Reviews

Most Helpful Customer Reviews
52 of 54 people found the following review helpful
5.0 out of 5 stars How to get rich by someone who really is rich 20 April 2007
Felix Dennis is someone who doesn't need to write a book like this for the money. He already has plenty. So; he's not looking to set up a franchise by selling sugar coated advice to dreamers in the hope they'll keep coming back for more.

If anything; as Felix says; this is an anti self help book as it describes in real detail how much committment you will need to make it happen. But anyone can make it happen;- the man says so. Its just going to take a lot of guts, courage and drive along the way. To highlight this he uses frequent examples of others who trod a similar path.

For anyone thinking of going into business; the section on never giving up is worth the price alone. He's fond of quoting from literature and advises us to read Vincent Van Gogh's 'Letters to my Brother' describing the heartbreaking struggle that the artist endured in his lifetime. Felix tells us of his own struggle, how he was reduced to putting old furniture on the fire in winter to keep warm and despite being under great pressure from his (soon to be gone) girlfriend to get a 'regular' job, he too never gave up. He tells us that we must be the same; that starting any business is tough as you must ask and pester for capital or sales. He says its humiliating and soul destroying - because it always is. But you must never give up.

I found this useful as starting a business can be a tiring and lonely road. I think that this book and others like it make you realise that its the same for everyone. There are no magic bullets or routes to easy street. Your going to have to do a lot of asking and face a lot of rejection along the way whether your the author of this book or anyone else for that matter.
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48 of 50 people found the following review helpful
3.0 out of 5 stars How to get Rich 5 Sep 2006
This is not the book to buy if you are expecting a step by step guide to making money. Felix Dennis has undoubtedly amassed a fortune in a somewhat unconventional manner and shares a number of his somewhat unique tactics in a very readable and interesting book. It will probably not appeal to those who haven't already got a business background as some of the references assume familiarity with finance, corporate share dealing, boardroom behaviour and negotiating tactics. In places it also has a distinctly American feel to it and the mixing of transatlantic terminology sometimes confuses.
Dennis, like all self made men is extremely single minded, in his case to the point of paranoia about never diluting his share ownership of any business and an obsession with wealth.
What also comes across is a man who has a chequered background and has indulged in binge spending on drink, drugs and women. In his defence he does acknowledge this openly and regret these errors. On the other hand he makes no apology for not giving a damn about what other people think. He is insistent that you can't become rich if you seek popularity and praise.
He is highly critical of the tax system operating in the country which he sees as far too complicated and and indicator of the perverse nature of the type of capitalism practised in the UK. "Foolish, self-defeating and cowardly" is his description of our tax laws, descriptions that could never be applied to the author.
A fascinating read but more for an insight into one of our entrepreneurs than a blueprint for others to follow.
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85 of 91 people found the following review helpful
5.0 out of 5 stars Hardhitting, and not nice, but probably true! 25 Aug 2006
I read this book this week, and can't work out whether I loved it or hated it.

To put things in perspective, I've had reasonable financial success, I was able to retire in my 30s (the first time round), but then got very bored, so went back into forming several companies.

On the love side, it was absolutely intriguing. I have had reasonable financial success, but nothing like that of Mr. Dennis, and every few pages I hit something that made me think hard about how I've run my businesses over the last 10 years.

On the hate side, the Times described him as "an engaging monster", and I can pretty much go along with that. I suspect that I'd enjoy his company (even if I just met him in a pub and didn't know he was richer than Croesus), even while I was outraged with him.

Which takes me to the central "problem" with this book. You most definitely WILL learn from it - I have... but you may well come away deciding that actually you don't want to be rich. As Mr. Dennis himself says, there are rather more worthwhile things to do in life, and rather more enjoyable ones.

Whether I end up deciding the book was hideous, or whether I end up deciding it was stunning, then I'm certainly glad that I bought it and read it.
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7 of 7 people found the following review helpful
3.0 out of 5 stars How He Got Rich...without ethics 5 Mar 2013
Format:Paperback|Verified Purchase
The problems with this book begin before it is even opened, with the title: the sub-heading "the distilled wisdom of one of Britain's wealthiest self-made entrepreneurs" makes no sense. I have never before heard the phrase "self-made entrepreneur" which can only mean "self-made person who runs their own business", an essentially repetitive and yet meaningless expression.

The sub-heading should just be removed and the book simply called "How I Got Rich"; and not how "to" get rich. That is because this is the true subject of the book: it is by and about Felix Dennis who tries to turn his personal journey into a guidebook. But if you are the sort of person who thinks that it matters a little bit what sorts of products to sell and business practices to follow while pursuing riches, then this book will not be your guide.

Dennis gleefully promotes the distasteful and boring mythology that to succeed in business one must necessarily be an immoral, deceitful, egotist. While I agree that most people who achieve super-wealth fit that description aptly, I do not feel it is a prerequisite nor is it admirable to goad others into the types of sleazy money-grubbing practices that made Dennis rich and which he seems to find hilarious to recount.

One story from his early career that really stood out for me was the one regarding his decision to print cheap and crappy (his words) versions of a top selling poster (of Frank Zappa) when the regular printer was unable to keep up with demand.
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Most Recent Customer Reviews
5.0 out of 5 stars Goto to this website
Hey guys first of all me and my development team are making a new game called craftingcube goto this link [...]
Published 1 month ago by THE BOOKWORM
5.0 out of 5 stars All you need
There really is no other book you need if you're serious about getting rich
I have followed everything Felix has said in setting up my own company
Published 2 months ago by Richard
5.0 out of 5 stars How To Get Rich
I loved this book - raw and funny... His poetry is terrific too. Look forward to another reading launch one day. Thanks !
Jules Palliser
Published 5 months ago by jeulie palliser
5.0 out of 5 stars Just buy it.
If you only read one book on becoming successful, make it this one. Felix is an inspiration, yet down to Earth and honest with his advice and experiences. Read more
Published 6 months ago by Graham Low
3.0 out of 5 stars how to get rich
this book obviously doesn't tell you how to get rich, but i suppose it does clarify what the mindset needed to pursue wealth is. a nice motivational read.
Published 7 months ago by Jay
5.0 out of 5 stars Definitely worth reading
Felix Dennis is direct and to the point. He first explains why you should be careful what you wish for and then goes on to discuss business ideas (if you are stuck trying to think... Read more
Published 7 months ago by CathMac
5.0 out of 5 stars Great Book
This is right up my street in terms of how the characters see the world in terms of making the best of your life, and how our education system really doesnt not educate our kids in... Read more
Published 7 months ago by M. Clarke
5.0 out of 5 stars The title should not be taken as cliche and cheesy
This book is absolutely amazing, I've read a few lighter books on how to get rich that just make out like its all a walk in the park. Read more
Published 8 months ago by duncan
3.0 out of 5 stars Ordinary stuff
Nice entertaining reading but I did not really feel that this book might help me in a concrete way to become rich. Read more
Published 8 months ago by Eric
5.0 out of 5 stars Write a book to get rich!
Purchased as a gift for one of my sons - he still lives in a small flat and is still broke!!!!!!!
Published 8 months ago by Mr Mervyn Head
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