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How to Win Friends and Influence People in the Digital Age [Hardcover]

Dale Carnegie Training
4.4 out of 5 stars  See all reviews (9 customer reviews)
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Book Description

29 Sep 2011
Since its initial publication, How to Win Friends and Influence People has sold a total of 15 million copies. The book continues to sell briskly today, but Carnegie never anticipated the ways in which the digital age would provide new tools and challenges for winning friends and influencing people. The advent of social networking sites, the dominance of email, and the ways in which the Internet has supplanted face-to-face interactions have made Carnegie's precepts all the more immediate and vital. Brent Cole, working in tandem with Dale Carnegie & Associates, Inc., has reimagined the original book for the digital age, updating and reframing Carnegie's insights about communication, self expression, and leadership.

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How to Win Friends and Influence People in the Digital Age + Make Yourself Unforgettable: How to Become the Person Everyone Remembers and No One Can Resist + How To Stop Worrying And Start Living (Personal Development)
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Product details

  • Hardcover: 272 pages
  • Publisher: Simon & Schuster (29 Sep 2011)
  • Language: English
  • ISBN-10: 085720727X
  • ISBN-13: 978-0857207272
  • Product Dimensions: 16.5 x 24.1 cm
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (9 customer reviews)
  • Amazon Bestsellers Rank: 131,596 in Books (See Top 100 in Books)

More About the Author

Dale Carnegie, known as 'the arch-priest of the art of making friends', pioneered the development of personal business skills, self-confidence and motivational techniques. His books - most notably How to Win Friends and Influence People - have sold tens of millions worldwide and, even in today's changing climate, they remain as popular as ever.

Product Description


I loved it because some of the best tips are also the simplest, such as, if you want to make a good first impression, use someone s name when talking to them --Zest magazine

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Customer Reviews

4.4 out of 5 stars
4.4 out of 5 stars
Most Helpful Customer Reviews
14 of 15 people found the following review helpful
5.0 out of 5 stars insightful adaption! 6 Oct 2011
i know the books of dale carnegie since decades.
in fact his most well known books "how to win friends" and
"stopp worrying and start living" made a real difference
to my life and my career!
as i have read this new adaption i was fascinated by its
value! in my opinion some of the original principles
are made even clearer and more precise!

e.g. the original principle "arouse an eager want" was adapted
to "connect to core motives" which makes it even more understandable
and usable for the reader! it makes it even more applicable
for sales-people or everybody wanting to convince others!

i discovered an approach to dale carnegies principles from
an attitude- and value-based sight! it is often stated how important
compassion and altruism is! we know from positive psychology
and other fields how important compassion is! the adapted principles
make it easy to apply this compassionate attitude everyday!

by reading this book (in fact the kindle-edition
which has been released in great britain end of september)
i was reminded of the principles, saw them
clearer and applied them immediately!

i have found my relationships growing stronger
and the athmosphere at work becoming more fun!(in no time!)

read this book and REALLY apply its principles and you will
be stunned by the effects on your relationships and work-life!
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24 of 28 people found the following review helpful
2.0 out of 5 stars Unnecessary 3 May 2012
Format:Paperback|Verified Purchase
I have read the original book by Dale Carnegie and loved it. It was easy to read and although the stories were from many years ago, the principle remains the same.
This book is written in a language that is not fluent and hard to read which I think is unnecessary, and also it's a bit like a review of the original book. I bought it instantly as I loved the original as I thought it would be similar in literature, with stories used from recent times, however it has been a dissapointing read.
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9 of 13 people found the following review helpful
5.0 out of 5 stars Better than you imagine 26 May 2012
Format:Hardcover|Verified Purchase
Every young guy should read this book, if you ever wanted to know how to get the whole company to like you without brown nosing then the answer is in this book, Want to win every argument by not having it and getting people to follow you? - get this book.
What to feel more confident in life? Ever wish you could charm your way through life? Well this book will show you how and much more.
The principles are not earth shattering in themselves and in some ways looking back in hind sight much should have been obvious, but we live in a world where TV and the media feeds us constant lies there are people who react to the world the same way they see people reacting on TV and cannot understand why the world rejects them, its sad but true we do not seem to use all our technology to communicate good well balanced behaviour - but this book does a lot to correct this.
For me it is a real game changer!
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2 of 3 people found the following review helpful
5.0 out of 5 stars Good simple and effective book 14 Mar 2014
Format:Hardcover|Verified Purchase
A thoroughly simplistic book, which states the obvious. Whilst simple and obvious it still conveys messages that most of us forget daily especially when communicating with others.

The chapter summary is essentially as follows:

- don't focus on problems but solutions
- didn't find fault reaffirm good qualities
- find out what the other people desire and focus on that
- take an interest in other people's interests in order to improve relationships
- smile a lot
- remember people's names
- listen more than talk and do so actively
- talk about things that matter to others even if they don't you
- make others feel good about themselves
- don't argue with others even when you're right
- admit your faults
- begin friendly and don't go in expecting a fight
- tap into the group collective
- allow others to take the glory
- appeal to honest motives and people will support you
- talk with others about your journey
- lead by example, the impossible should be embraced rather than shunned
- say positive things even when giving bad feedback
- acknowledge your faults before looking at others
- highlight your mistakes quickly and don't attempt to hide them
- use questions to lead people rather than telling them what to do
- play down other people's faults in order to influence them

The above are all simple facts of day to day communication but are skills many of us lack. The book essentially focuses on these points and gives case study scenarios through which each are explored.
Read more ›
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4 of 7 people found the following review helpful
5.0 out of 5 stars Great book 31 Mar 2012
Format:Hardcover|Verified Purchase
I dont have lots to say. This book is world famous. You will get of it what you are willing to put in. I really enjoyed it, i found it valuable.
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