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The House of Gucci
 
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The House of Gucci [Hardcover]

Sara Gay Forden
4.5 out of 5 stars  See all reviews (2 customer reviews)

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Product details

  • Hardcover: 386 pages
  • Publisher: William Morrow (11 Jan 2000)
  • Language English
  • ISBN-10: 0688163130
  • ISBN-13: 978-0688163136
  • Product Dimensions: 23.4 x 16 x 3.6 cm
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Bestsellers Rank: 1,032,233 in Books (See Top 100 in Books)

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Sara Gay Forden
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Product Description

Review

"Glamour, greed, sex, style, and very, very good leather goods -- what more can you ask for (besides a 30 percent discount)?"
--Michael Gross, author of "Model
"Fashion has never been so dramatic -- and dangerous. The saga of three generations of the Gucci family opens with an execution-style murder in Milan and penetrates the world of one of the hottest fashion labels of our time. Fashion insider Sara Forden spins the tale of how a bunch of greedy, bickering Guccis lost control of the empire that made GG synonymous with loafers."
--Teri Agins, fashion writer, "Wall Street Journal, and author of "The End of Fashion

Product Description

The startling and dramatic true story behind the murder of Maurizio Gucci, and the rise, fall, and rise again of the Gucci dynasty. The House of Gucci tells a riveting story of high fashion, high finance, and heartrending personal tragedy.

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Customer Reviews

2 Reviews
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Average Customer Review
4.5 out of 5 stars (2 customer reviews)
 
 
 
 
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12 of 14 people found the following review helpful:
5.0 out of 5 stars this book is guaranteed entertainment, 22 Mar 2001
By A Customer
This review is from: The House of Gucci (Hardcover)
even if you don't care about fashion or even if business bores you, you will enjoy this book. there's plenty of action, intrigue and even murder as three generations of guccis battle over their company. the writing is always clear and well paced . the research is all well documented. whether your preference in book vears more towards fiction or towards history, you won't be ableto put this book down .
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1 of 1 people found the following review helpful:
4.0 out of 5 stars Italian intrigue with the family history of high fashion, 14 Jan 2006
This review is from: The House of Gucci (Paperback)
As a fine read this works well. It also serves splendid insights into the family and motives behind a huge fashion empire. As a blueprint for success the candour and research give valuable hints of the twists and turns the Gucci empire took to reach its prominence today.
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Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com: 4.3 out of 5 stars (43 customer reviews)

17 of 17 people found the following review helpful:
4.0 out of 5 stars tour de force, 11 Aug 2001
By Ping Lim - Published on Amazon.com
This review is from: The House of Gucci (Hardcover)
This book is surprisingly entertaining & yet informative at the same time. Here, we read about Gucci's humble beginning (against the myth of the family beginning as saddle makers), the personalities in the family (namely, Aldo & Rodolfo & subsequently, moving on to the younger generations, Maurizio, Paolo), the ongoing battles ensued among themselves for business control, the loyalty of Gucci employees, the estrangment of the employees against the new team brought in by Maurizio to turn Gucci around, the murder of Maurizio Gucci, the trial which brought his estranged wife, Patrizia Gucci & her accomplice to jail, Maurizio's vision which involved Investcorp which subsequently made Gucci into a corporate name, the significance of American outsiders such as Dawn Mello, Domenico de Sole, Tom Ford which spearheaded Gucci into a new direction altogether (from bag & leather products into ready to wear apparels) & indirectly, tranformed the fashion industry forever by inspiring other fashion houses to do the same ie. listed in the sharemarket to fend off competitors and to survive in the game & attainment of synergy thru multi brands under the same umbrella, the fighting off hostile takeover bid by LMVD led by Arnault thru marriage with Pinault. The book is written in a way that we feel as if we are in the thick of incidents. B&W pictures provided were handy. There is never a dull moment in this book. Highly recommended and great effort for the first time author.

13 of 13 people found the following review helpful:
4.0 out of 5 stars Not Just a Business Book, 7 April 2002
By John G. Hilliard - Published on Amazon.com
This review is from: The House of Gucci (Paperback)
This book is a surprising fast paced book that reads more like an unauthorized tell all scandal book then one dealing with the business world. It is just a fun book to read. There is a good amount of history that does not take away from the story (as sometimes to much dull history can). The author got the mix right. It also gave me a lot of insight into the fashion world that I really was not looking for, but was interesting all the same. Keep in mind that part of the focus of this book is the business that has been built up; it is not just details of the family. A good effort by the author and one worth reading if you are interested in the topic.

11 of 11 people found the following review helpful:
4.0 out of 5 stars Fascinating, if not disturbing, chronicle, 1 Aug 2004
By Chris Salzer - Published on Amazon.com
This review is from: The House of Gucci (Paperback)
The House of Gucci asserts itself as a singular dichotomy of both highly bizarre personal tales of the self-destructive Gucci family as well as the equally strange goings-on of the business side of things as well. It reads not unlike an incredibly enthralling novel of deceit, selfishness, lust, greed, and underhanded connivances quite unlike any other.

What makes this even more compelling is the incredible fact that it really happened. It begins with a somewhat banal and inauspicious start as the author recounts the beginning of Gucci with its assiduous founder, Guccio Gucci. As the family history unfolds, however, we find ourselves grossly immersed in the almost unbelievable sordid tales of the inimitable Gucci clan going from Guccio's three sons and how the most industrious of them, Aldo, built the Gucci empire almost single-handedly from a local phenomenon selling primarily handbags and loafers to worldwide acclaim selling a veritable cornucopia of luxury merchandise. And that is, for all intents and purposes, where the meat of the infinitely bizarre story begins with the 3rd generation Gucci, Maurizio, whose cold-blooded murder is eerily recounted on the 1st page of the book.

Overall, I recommend this quasi-novel of nonfiction to anyone who enjoys a riveting yarn that reads like a murder mystery. Invariably, it also makes for a great read for anyone in management on how to run, as well as how NOT to run, a business.
 Go to Amazon.com to see all 43 reviews  4.3 out of 5 stars 
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