My daughter discovered Hello Kitty over the summer and desperately wanted this backpack for this school year. Now that the end of the school year is upon us, I must report that the backpack held up amazingly well. There as been really no wear or damage to the bag and is easy to wipe clean. Granted, my daughter is only in First grade and doesn't generally carry a lot of work home, but even so this bag has been thrown about, dropped, stepped on and even had a dousing of juice and survived it all. We are going to use this bag again for next school year.