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A Haystack Full of Needles: Cutting Through the Clutter of the Online World to Find a Place, Partner or President (Kindle Single) (TED Books) [Kindle Edition]

Jim Hornthal
5.0 out of 5 stars  See all reviews (1 customer review)

Kindle Price: £1.99 includes VAT* & free wireless delivery via Amazon Whispernet
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Book Description

Scouring the Internet for an answer to a complex question is not only frustrating but often futile. Asking a search engine where you should take your next vacation or what film you might enjoy often results in a deluge of useless, impersonal data. Finding the “right” answer is like hunting for the proverbial needle hidden somewhere in a thousand haystacks. In 'A Haystack Full of Needles,' author and venture capitalist Jim Hornthal explores groundbreaking new approaches to discovering useful insights buried deep within our complex and noisy datasphere. Hornthal introduces us to innovators who are pushing the edges of data science and data visualization by applying the principles of pattern recognition to isolate relevant signals in the noise. Their efforts will have enormous implications for the way we practice medicine, discover music and movies, and even identify our romantic partners.

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Product details

  • Format: Kindle Edition
  • File Size: 1123 KB
  • Print Length: 61 pages
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ASIN: B009O6FRRW
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Not Enabled
  • Enhanced Typesetting: Not Enabled
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: #382,449 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Most Helpful Customer Reviews
5.0 out of 5 stars A haystack full of needles 22 Mar. 2013
By Jeanlyn
Format:Kindle Edition|Verified Purchase
I really enjoyed this. I am not in the least a computer geek, but it was really interesting to read about the origins of the internet and learn how the system developed search methods, first by nouns and later by adjectives. I think this would be a good book for older people who enjoy using the internet.
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Most Helpful Customer Reviews on (beta) 3.2 out of 5 stars  4 reviews
6 of 6 people found the following review helpful
5.0 out of 5 stars From information to intelligence 21 Oct. 2012
By Nikki - Published on
Format:Kindle Edition|Verified Purchase
This book takes a look at how new personalization technologies may save us from the current state of information overload. On the one hand, it is amazing the sheer amounts of data that now exists for every subject and every individual, but often we are left wading through endless reams of unorganized info.
Jim Hornthal shows how the next generation of companies will take all this data and turn it into very accurate, personalized answers to virtually every question that may arise. The applications range from medical diagnosis and treatment to entertainment.
The book is well organized and clearly written for both technical and non-technical audiences. The good news is that soon we should be able to do away with getting a gazillion search results on Google when looking for a simple answer on the internet.
2 of 2 people found the following review helpful
3.0 out of 5 stars Not all that helpful 21 Jan. 2013
By Griffin - Published on
Format:Kindle Edition|Verified Purchase
This had some interesting stuff, but most of it was just kind of random rambling about things. It was short enough that this wasn't a big problem, but it's not one I plan to re-read at any point.
1.0 out of 5 stars Don't be Misled by Subtitle 31 May 2013
By Aunt Jane - Published on
Format:Kindle Edition
I jumped at the title--"...Cutting Through the Clutter of the Online World to Find..." is what I need in many online searches. Alas, there's no help cutting through the clutter in this book, only promises of things to come.
1 of 2 people found the following review helpful
4.0 out of 5 stars An insightful book 2 Jan. 2013
By Ralph J. Guggenheim - Published on
Format:Kindle Edition|Verified Purchase
Jim Hornthal explains the latest trends in personalized search across a wide variety of applications and uses. He does it clearly and with an obvious familiarity with the material. A great read for anyone interested in tailoring the web experience of their uses in today's search environment.
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