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Product Description
Product Description
With a new foreword by Ken Blanchard
An invaluable new strategy for creating enthusiastic employees, from the author of the bestselling The One Minute Manager.
Every day thousands of uninspired employees trudge to work – often dooming their companies to failure with their lack of enthusiasm.
Drawing on over 20 years’ experience of working with hundreds of corporations across the US – including America Online, Eastman Kodak, General Motors, Hershey Chocolate and Microsoft – Blanchard reveals a sure-fire strategy for boosting employee enthusiasm, productivity and performance.
Gung Ho! presents a simple system for inspiring employees. Based on three core ideas: work must be seen as important, workers must be put in control of their own production and managers must cheer their workers on – it is a method that all employees and managers can easily implement and which has already been adopted by such major corporations as K-Mart.
About the Author
Ken Blanchard is the founder and Chairman of The Ken Blanchard Companies. His One Minute Manager series has sold over 18 million copies and been translated into more than 25 languages. He has also written or co-authored numerous other books, including Gung Ho!, Big Bucks! and Raving Fans!. The Blanchards currently live in San Diego.
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Customer Reviews
The three principles involve lessons from the natural world. The animals used to demonstrate the principles - squirrels, beavers and geese - should be sufficiently familiar to most readers, even if only from television, to not obscure the messages which the authors present. To me the beauty of this book - less than 200 pages in paperback - is the evident conviction conveyed in the text, supported by several references to other organisations who have successfully adiopted the Gung Ho! principles.
This is not a dry technical managerial textbook. It is rather a story of how observation of the natural world can be used to motivate human beings.
This is an easy book to read, and in some ways it is a simple book, although not simplistic. The principles are timeless, and you can take practical advice from it which you can apply straightaway.
What's cool is that the story is based on real events, and its connexion with real-life people is touching. A success-story blueprint.
The philosphy is one for life not just for work. Read more
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