- Unknown Binding: 240 pages
- Publisher: John Wiley & Sons Inc (14 Dec 2007)
- Language English
- ISBN-10: 0470224118
- ISBN-13: 978-0470224113
- Average Customer Review: 3.5 out of 5 stars See all reviews (4 customer reviews)
- See Complete Table of Contents
Guinness
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Review
"This book is telling of the legends of Guinness – the stout, the men and the mythology." (Retail & Leisure International, December 2007)
"...should be on the shelf of anyone who professes to want to learn more about the last 250 years of brewing" (What′s Brewing, December 2007)
"...an absorbing tale, brilliantly handled." (New Imbiber, December 2007)
"This is a thoroughly enjoyable, complete chronicle of a great been business." (World Business, December 2007)
"This book is telling of the legends of Guinness – the stout, the men and the mythology." (Retail & Leisure International, December 2007)
"...should be on the shelf of anyone who professes to want to learn...about the last 250 years of brewing" (What′s Brewing, December 2007)
"...an absorbing tale, brilliantly handled." (New Imbiber, December 2007)
"This is a thoroughly enjoyable, complete chronicle of a great been business." (World Business, December 2007) --This text refers to the Hardcover edition.
What's Brewing, December 2007
"...should be on the shelf of anyone who professes to want to learn...about the last 250 years of brewing"
--This text refers to the Hardcover edition.
--This text refers to the Hardcover edition.
Inside This Book
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First Sentence
Brewing has been part of civilization since antiquity. Read the first page Browse Sample Pages
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
Brewing has been part of civilization since antiquity. Read the first page Browse Sample Pages
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews
Most Helpful Customer Reviews
9 of 10 people found the following review helpful
Format:Hardcover
I must admit that I bought this book for my dad after seeing it in a high st bookshop - sometimes I'm not sure who he loves more - Guinness or his family. Anyway, after reading the first few pages, I ended up reading it myself. This is a brilliant book for yes, history lovers (the book tracing the steps of the Guinness family) but also business people or entrepreneurs who are interested in finding out how this huge brand has pioneered over the years and the amount of work that goes into the quality of the famous black and white pint. This is a great read for the winter; sitting back in front of the fire with yes, pint of Guinness in hand!
1 of 1 people found the following review helpful
Format:Hardcover
The perfect pint of Guinness takes exactly 119.5 seconds to pour. However, you would be hard-pressed to recount even a fraction of the Guinness story within that time frame. Spanning 250 years, it is a tale of dedication, pride, craftsmanship and innovation. Bill Yenne offers a detailed, affectionate look at the history of the family and its product. He passionately pursues the Holy Grail of the stout world, the perfect pint of Guinness, and recounts the trials and tribulations that the company experienced over the centuries - revolutions, World Wars, cold wars and crises. getAbstract advises quality connoisseurs, innovation enthusiasts and history buffs to pull up a seat at an Irish pub, and experience world events in Guinness' signature black and white. Those who enjoy a happy ending can rest assured that the company has one thing in common with its famous product: The cream always rises to the top.
1 of 2 people found the following review helpful
Format:Hardcover
Considering the access the author clearly received to Guinness insiders, this could have been such a better book, but there is a great deal missing: nothing on the "secret ingredient" (Guinness flavour extract) the company uses to make its stout around the world, for example. And the details of the family's origins are now out of date, too.
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