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About Guide London
GUIDE LONDON is a British brand that was founded in London’s East End in 1988 and is this year celebrating its 25th anniversary!
Guide London began on Petticoat Lane, in the heart of the famous ‘rag trade’ in London where Guide London was growing as a retailer. It wasn’t long before Guide…
Read the story and more in Amazon's Guide London Store.
The Fruity Smart Shirt from Guide London in white features turn-down collars, full sleeves and low hemline. It has side pleats to the back and buttoned closure to the front. It also features contrasting details to the cuffs, collars and button placket.