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FT Guide to Business Coaching (The FT Guides) Paperback – 10 Feb 2011


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FT Guide to Business Coaching (The FT Guides) + Coaching for Performance: GROWing Human Potential and Purpose - the Principles and Practice of Coaching and Leadership (4th Edition) (People Skills for Professionals) + The Coaching Manual: the Definitive Guide to the Process, Principles and Skills of Personal Coaching
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Product details

  • Paperback: 248 pages
  • Publisher: Financial Times/ Prentice Hall; 1 edition (10 Feb. 2011)
  • Language: English
  • ISBN-10: 027373444X
  • ISBN-13: 978-0273734444
  • Product Dimensions: 15.9 x 1.8 x 23.5 cm
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (20 customer reviews)
  • Amazon Bestsellers Rank: 42,161 in Books (See Top 100 in Books)
  • See Complete Table of Contents

More About the Author

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Product Description

From the Back Cover

'A simply brilliant guide for anyone who wants to know how to do great business coaching.'

Professor Carol Kauffman, Director of the Institute of Coaching, Harvard University 

'A comprehensive and commercial guide ... A must-have reference for any business coach.'

Alastair Mitchell, COO (UK) Linklaters LLP 

'Read this book! It will grab you, and delight you, and enlighten you, and inspire you, and, yes, guide you wisely and well.'

Nancy Kline, Time to Think

The Financial Times Guide to Business Coaching is the definitive introduction to the art and craft of successful business coaching. At its best, business coaching delivers a product that works and is addictively powerful. So what do you need to do to be a world-class business coach? Anne Scoular guides you through everything you need to know, from finding out if you’ve got what it takes, through the basic tools and models that really work, to the more advanced techniques that will help you get to the top of the coaching world.

 

Based on a tried and trusted process developed specifically for senior business leaders, and used by many of Europe’s leading business coaches, CEOs, executive and consultants, this book will help you:

 

  • Work out if you’ve got what it takes to be an effective business coach
  • Develop a deeper understanding of what coaching is and what it does
  • Build powerful listening skills
  • Get to grips with the most useful and up-to-the minute coaching tools and techniques
  • Decide where your personal boundaries lie
  • Assess the most appropriate questions to use with each individual client
  • Calculate if – and crucially, how – you can make a living as a business coach
  • Decide if, how and when to apply for accreditation as a coach

About the Author

Anne Scoular began her career as a diplomat, before becoming an international banker and then retraining as an organisational psychologist and business coach. She co-founded Meyler Campbell, which trains senior business people to coach. Anne has served on advisory and accreditation panels for many major global organisations in coaching and has taught workshops on the subject for the Sloan Programme, the most senior programme at London Business School.


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Customer Reviews

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Most Helpful Customer Reviews

4 of 4 people found the following review helpful By SarahJane on 19 Mar. 2013
Format: Paperback Verified Purchase
I found this book to lack substance - It seems to cover a lot of topics but only skims over them very lightly and so lacks the real 'meat on the bones'. The author's own coaching course is shamelessly sold throughout. The most helpful chapter was the one outlining the cost of the various coaching schools, (but that information is probably now out of date). A little disappointing overall.
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7 of 8 people found the following review helpful By Stephen on 28 Feb. 2011
Format: Paperback
There are many books out there on business coaching. Some are intellectually rigorous (but boring as old socks) others are amusingly written (but lack substance). This book manages to be both well-written and amusing but with depth and substance.

It is, in my view, essential reading for anyone who is involved in business coaching, or seeks to become involved, whether as an in-house coach or as a freelance. It is truly comprehensive, covering not only the key technical aspects of coaching but also coaching as a business. The book helps readers to avoid many of the common landmines that impede success both in coaching and in setting up in business as an independent coach. For example, it covers in some depth both the deceptively simple "basics" of the GROW model and the more complex but vital aspects of contracting.

As Anne says, experience indicates that, if a coaching relationship breaks down, it can usually be traced back to a failure in contracting at the outset. As a business coach with some ten years' experience of working as a freelance (or what Anne calls a "Lone Ranger") I cannot recommend this book highly enough.
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1 of 1 people found the following review helpful By Peter Young on 8 July 2011
Format: Paperback Verified Purchase
If business coaching were taught as a university degree course, this book would surely be the standard text for the first term. What a great guide to the essentials, particularly with its strong emphasis on the `Big Five', (Contracting, GROW model, Listening, Questioning, and being non-directive). Anne's breadth in the field also comes through with her overview of the wider field of coaching, and with her references to a broad and occasionally even eclectic range of resources and tools.

Anne's consummate skill as a networker and `resource-investigator' shines through with a multitude of references to courses, books, organisations, coaches and websites. She brings a freshness of style that is direct, to-the-point and accessible with plenty of humour, if a little breathless in its pace at times.

If I have a concern it is the possibility that inexperienced readers might draw the conclusion that coaching is only about techniques, skills and models. While these are important, the most effective coaches offer much more to their clients. Now there's an idea for a sequel ...
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By Pam J S on 3 May 2011
Format: Paperback
The dry title: "Financial Times Guides: 'Business Coaching' will do little to attract readers who would enjoy and benefit from a 'walk in the jungle' with Anne Scoular. Apologies to actual and potential readers for whom the title is immediately appealing.

The world of educationalists, particularly Headteachers, Senior Managers in Schools may miss this golden opportunity. I'm more hopeful that it may attract senior managers in Local Authorities especially with the dynamic,rapid and current changes in local government. I inhabit both worlds and so I know just how beneficial this book would be to such colleagues and I hope they don't miss it!

I am so fortunate that recent experiences led me to ordering an advance copy of this book through Amazon which delivered promptly and on time.

'Business Coaching' is a precise discipline. Many of us who are senior managers in schools and local government could think: 'Performance Management' 'Staff Appraisal' 'Professional Development' and would be closer to the undoubted benefits of this book. 'Business Coaching' however is not just about such areas of accountability and performance review. Think more creatively about how to be a supportive colleague who wishes to facilitate growth beyond where colleagues themselves think they can go with the inevitable positive impact on the quality of output for the business being delivered. There is a sound business case for 'Business Coaching' particularly but not exclusively in times of economic strain on resources. I'm a fervent advocate of improving and maximising business performance through people and it is that perspective which took me on a journey where I became aware of this wonderful book.

So what is business coaching?
Read more ›
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5 of 6 people found the following review helpful By Jennifer Emery on 15 Feb. 2011
Format: Paperback
My bookshelves sag under the weight of books about business coaching. Many of them are intellectually stimulating, some are also engaging and easy to read. A few are practical, and perhaps only two are moving, gripping and keep me reading past bedtime. Anne Scoular's new book is all of these things. And with jokes!

This is a wonderful book because Scoular brings all of her immense intellect, integrity and passion to bear in creating something which is inspiring, yes, but above all ferociously practical and helpful. The book is rammed full of data, references and real advice. It doesn't settle for generalities; it's detailed and specific. I am tickled pink (and hugely grateful) that a coach who prides herself on a non-directive approach to her own coaching practice should be able to summon up such reserves of bossiness and didacticism in helping others to build theirs.

The book vibrates with energy, enthusiasm and encouragement. Scoular is warm and abundantly generous in sharing her vast experience. Her writing is like a hot yoga workout for the brain. It's a great feast, a kick up the backside, a hand ruffling your hair, a kiss on the nose. Her book is destined for dog-eared, scribbled, well-thumbed favourite-status on my bookshelf. Coaching has long been my love; this Valentine's Day, Scoular has reignited my passion.
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