- Hardcover: 344 pages
- Publisher: Routledge; 1 edition (13 Dec 2007)
- Language English
- ISBN-10: 0415405173
- ISBN-13: 978-0415405171
- Product Dimensions: 2.5 x 1.8 x 0.3 cm
- Average Customer Review: 5.0 out of 5 stars See all reviews (1 customer review)
- Amazon Bestsellers Rank: 2,508,999 in Books (See Top 100 in Books)
- See Complete Table of Contents
Growing Your Business
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Product Description
Review
"The Business Growth and Development Programme was a turning point for my business and my career. This book, like the programme, is priceless—a true must-read for every ambitious entrepreneur!"
--Lord Bilimoria CBE DL, founder and Chairman of Cobra Beer
"BGP was a massive help to me in growing my business. This new book is a fantastically valuable reminder of much of the key content of the programme and the assignments provide a great way to review my strategy for the next stage of growth. I have no hesitation in recommending both the BGP programme and this book to any ambitious owner manager."
--Lara Morgan, CEO and top banana, Pacific Direct
"Growing Your Business is a route map for entrepreneurs seeking dramatic, profitable growth. The programme on which it is based increased the value of Go Ape! by £30 million in 5 minutes. It is well worth a read!"
--Tristram Mayhew, Chief Gorilla, Go Ape!
Product Description
Growing Your Business helps owner/managers develop growth strategies for their businesses by providing frameworks, ideas, inspiration and hands-on assignments. Its contents are a distillation of the authors’ knowledge and experience, which has successfully helped hundreds of owner/managers to grow and develop their businesses and themselves over the last twenty years.
Filled with case studies and examples of businesses involved with the world-renowned Business Growth and Development Programme (BGP) at the Cranfield School of Management, this book covers all industry sectors and includes high profile names such as Karan Bilimoria of Cobra Beer, Angus Thirlwell of Hotel Chocolat and Lara Morgan of Pacific Direct.
As well as being an ideal text for courses and modules in small business development and business growth at undergraduate and MBA levels, this book also stands on its own as an invaluable 'workbook' that enables any owner manager to develop their own growth strategy and take their business to the next level.
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Customer Reviews
Most Helpful Customer Reviews
1 of 2 people found the following review helpful
Format:Paperback
This book contains much of the content of the Cranfield Business Growth Program (although, of course, not the discussions with other participants)and is a useful resource to refresh/remind yourself of the wide range of topics covered. Excellent for dipping into as and when you need to. Highly recommended. I got one free on the BGP program but bought another for my partners to educate my partners and so help them understand the ideas I put forward follwing attending the program.
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
1 review
Growing Your Business: A Handbook for...
12 Sep 2010
Format:Kindle Edition
A true handbook for business owners.
As an owner of a small but growing business, which began five years ago, this is much needed information. Very pratical and valuable tools, which are backed up with real life examples.
With recently beginning another new unrelated business, I plan to complete each assignment of each chapter.
If you own your own small business this is an excellent read. If you are in the first part of your business after start-up, read this book.
As an owner of a small but growing business, which began five years ago, this is much needed information. Very pratical and valuable tools, which are backed up with real life examples.
With recently beginning another new unrelated business, I plan to complete each assignment of each chapter.
If you own your own small business this is an excellent read. If you are in the first part of your business after start-up, read this book.
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