The publishing industry is morphing every day, and the internet brings a new dimension to the concept of audience. Together, these changes merge into a vastly different and exciting concept of marketing.
The shotgun approach to finding your audience worked for decades, but this technique becomes more expensive and less viable with each passing month. The bad news: no one will find your readers for you. The good news: you have more options than ever in history to build your own fan base.
Together, in this interactive workbook, we’ll explore these options and send you on your way to building your own tribe of die-hard fans.