Graphic designers constantly complain that there is no career manual to guide them through the profession. Design consultant and writer Adrian Shaughnessy draws on a wealth of experience to provide just such a handbook. Aimed at the independent-minded, it addresses the concerns of young designers who want to earn a living by doing expressive and meaningful work and avoid becoming a hired drone working on soulless projects. It offers straight-talking advice on how to establish your design career and suggestions - that you wont have been taught at college - for running a successful business. This revised, extended edition includes all-new chapters covering professional skills, the creative process, and global trends, including green issues, ethics and the rise of digital culture. The book contains all-new imagery, and the previous interviews have been replaced with new ones, each focusing on a specific issue of importance to graphic designers.
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...both very readable and well worth reading... -- MacUser
...teaches you all the practical stuff you wouldn't learn in design school... -- European Business
...there has never been anything close to a career manual for graphic designers - until now, of course, and that's where `How to be a Graphic Designer: Without Losing Your Soul' comes in. -- Computer Arts --This text refers to an out of print or unavailable edition of this title.
...teaches you all the practical stuff you wouldn't learn in design school... -- European Business
...there has never been anything close to a career manual for graphic designers - until now, of course, and that's where `How to be a Graphic Designer: Without Losing Your Soul' comes in. -- Computer Arts --This text refers to an out of print or unavailable edition of this title.
Review
...there has never been anything close to a career manual for graphic designers - until now, of course, and that's where `How to be a Graphic Designer: Without Losing Your Soul' comes in.
--This text refers to an out of print or unavailable edition of this title.
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Among the myriad definitions of graphic design, one of the most illuminating is by the American designer and writer Jessica Helfand. Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Back Cover
Among the myriad definitions of graphic design, one of the most illuminating is by the American designer and writer Jessica Helfand. Read the first page
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Most Helpful Customer Reviews
23 of 23 people found the following review helpful
By A. Benson
Format:Paperback
Following on from what other reviewers have said - I too don't read many books and often find design reference books are merely visual feasts with little insight or thoughtful discussion. However this book is different. Adrian Shaughnessy has performed a minor miracle in that he has run a very successful design studio and has also managed to create a book full of wit and intelligence that speaks to every designer at every level. I found myself nodding knowingly when I read this book, as he has captured exactly how it feels to be a designer. Whether coincidentally or not, I have recently decided to 'go it alone' as a designer - and I think this book has given me the impetus to do so. A MUST READ for anyone who is a designer or aspires to be one.
69 of 72 people found the following review helpful
Format:Paperback
I had my trepidation's about this book, another well designed beautiful to look at and in essence just that. Eye candy (see any of the Tomato publications). However, I read a small piece on the book in this months CR and since I'm starting a new studio myself, thought I'd pick it up.
Starting up a business is BORING. All the books and advice you get is generally in regard to fictional iron-mongers and the like. 'Without Losing Your Soul' has a ream of information regarding working for yourself to studio start up and everything else after that bold step. Interestingly the section of 'getting a job in the industry' is meagre in comparison. Perhaps this is due to the fact that many graduates just can't get the job they deserve.
'Without Losing Your Soul' covers other aspects of working life, clients and how to keep your artistic sanity and still get paid, right through to dealing with artists block. All in a witty but not too smug style (as the first chapter suggests all designers are 'self-centered obsessives', so I was expecting more smugness)
This is THE handbook for the graduate designer. I say THE because I haven't seen any others really. Don't be put off if you don't work in the 'traditional' sense of the word design (I don't. I'm in motion graphics/moving image). However if you are print to film and everything in between, the examples and advice in this book are applicable.
13 of 13 people found the following review helpful
By J. Galon
Format:Paperback
I was flicking through this one evening at Borders, saw some interesting parts and bought it a day later on Amazon.
Its essentially a collection of nuggets of good advice gained from the (in)experience of a guy who's been in the design industry for a good few years.
I think there's a couple of good lessons in there that should be taught at college (well at least my old college). It doesn't teach you any design fundamentals but it attempts to show you ways of not messing up too bad when you go for interviews, if you're setting up your own your own studio, etc.
It's well written and some of it is self deprecating. It was nice to see that even well known super experienced designers have moments of self doubt now and then. I found it quite refreshing to read.
Definitely recommended it if you're interested in the ins and outs of doing well in graphic design when you are actually not doing any graphic designing.
Its essentially a collection of nuggets of good advice gained from the (in)experience of a guy who's been in the design industry for a good few years.
I think there's a couple of good lessons in there that should be taught at college (well at least my old college). It doesn't teach you any design fundamentals but it attempts to show you ways of not messing up too bad when you go for interviews, if you're setting up your own your own studio, etc.
It's well written and some of it is self deprecating. It was nice to see that even well known super experienced designers have moments of self doubt now and then. I found it quite refreshing to read.
Definitely recommended it if you're interested in the ins and outs of doing well in graphic design when you are actually not doing any graphic designing.
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Most Recent Customer Reviews
5.0 out of 5 stars
asdfghjk
love it thanks awesome purchase and a complete bargain and these last words are just to meet the minimum requirement
Published 4 months ago by MR I XAVIER
5.0 out of 5 stars
Superb Book!
I was looking for this king of book for long time, and when I bought it, it didn't disappointed me because it has a lots of usefull tips and suggestions for designers.
Published 4 months ago by Vitalij
5.0 out of 5 stars
Thought I'd Lost My Soul - This Book Reaffirmed its Existence
After 19 years as a Graphic Designer and Photographer for a management consultancy, I recently grabbed voluntary redundancy. Phew! Read more
Published 7 months ago by Jim Batty Design & Photography
5.0 out of 5 stars
Really great insight into graphic design
Picked this up as I was kind of sick of graphic design books which merely provide examples and inspiration and wanted something, as a fledgling graphic designers, which I could... Read more
Published 10 months ago by Max.M.Summers
5.0 out of 5 stars
Amazing!
The delivery took a little longer than what was supposed to. But it finally came and it was so great. Read more
Published 17 months ago by Fatma
5.0 out of 5 stars
Good start point.
A friend of mine recommended for me this book.
From the tittle, looks like a "Utopic" vision of the Graphic Design market, written from a designer frustrated and imature... Read more
From the tittle, looks like a "Utopic" vision of the Graphic Design market, written from a designer frustrated and imature... Read more
Published 18 months ago by Arnaldo Boico
5.0 out of 5 stars
Thumbs Up.
Exactly as described! Delivery Estimate was between 25 Oct 2011 - 7 Nov 2011, but came on the 21st! Absolutely brilliant!
Published 19 months ago by TeenLoverz
5.0 out of 5 stars
a helpful, straight talking book
the book is full of extremely insightful and helpful tips and explanations of how the practical (work) world of graphic design operates. Read more
Published 22 months ago by robrinn
5.0 out of 5 stars
a very accurate title...
The author has obviously been 'around the block' in the profession, as even a quick read of this book shows. Read more
Published on 25 Jan 2010 by J. D. Stewart
5.0 out of 5 stars
very helpful and refreshing read!
Im just going to add a short review. I found this book very helpful and refreshing to read. its ideally suited to any designer who is new to the game or has a few years experience. Read more
Published on 31 July 2009 by J. sutton
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