I purchased this book to improve my goal setting, reviewing etc. as per my nutritional therapy degree PDP requirements. It is easy to read - I read it in 5 days just while walking my dog. Although most of it is obvious and we all know it, or think we do, it is very motivational. The repetition,I believe, is essential to drive home the facts. After all, that is the way we all learn, but even so, it could have been vastly condensed in length while still getting the message across. There are good chapters on values, beliefs, measuring progress, planning, time management, reviewing, visualizing, flexibility and persistence, although I was surprised not to see S.M.A.R.T actually written. Brian Tracy's book 'Maximum Achievement' covers much more, although it is not just about goals, and is a book I have read twice already. 'Goals' adds to the chapter on goals in 'Maximum Achievement' but, for me, the two books are incomparable regarding content. If you only buy one, buy 'Maximum Achievement'.