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Review
'An excellent book.' – Lionel Messi, FC Barcelona & Argentina
'Soriano brings us the most rare of books: one that is deeply researched, insightful and fun to read. His conclusions will surprise and astound you… Goal is a fascinating read and a reality check for the world of football – simply awesome.' – Mark Tluszcz, Mangrove Venture Capital
'Peppered with anecdotes compiled during his years as vice-president of FC Barcelona this book is a fun read for sports fans and a must read for business executives who need to manage human beings... and chance.' – Xavier Sala-i-Martin, Jerome and Matthew Grossman Professor of Developmental Economics, Columbia University, New York City, USA
'An interesting read to get all of the football perspectives.' – Johan Cruyff, former FC Barcelona player and coach
'Soriano brings us the most rare of books: one that is deeply researched, insightful and fun to read. His conclusions will surprise and astound you… Goal is a fascinating read and a reality check for the world of football – simply awesome.' – Mark Tluszcz, Mangrove Venture Capital
'Peppered with anecdotes compiled during his years as vice-president of FC Barcelona this book is a fun read for sports fans and a must read for business executives who need to manage human beings... and chance.' – Xavier Sala-i-Martin, Jerome and Matthew Grossman Professor of Developmental Economics, Columbia University, New York City, USA
'An interesting read to get all of the football perspectives.' – Johan Cruyff, former FC Barcelona player and coach
Product Description
GET TO THE TOP OF YOUR GAME
What can managers learn from the successes – and mistakes – of some of the world's greatest
football clubs?
In Goal, Ferran Soriano, Former Vice-President of Barcelona Football Club, shows you how to lead your team in a high-pressure environment and explores how the choices you make in the heat of the moment can have far-reaching effects on the future of your business. With his inside knowledge, this book is filled with fascinating insights into the behind-the-scenes world of international football.
Goal shows how good management and strong leadership in every area of your organization – talent and retention, marketing and public relations, strategy and risk – are crucial to success. With colourful examples from the fast-paced world of football, Ferran Soriano brings this guide to management style and strategy to life.
What can managers learn from the successes – and mistakes – of some of the world's greatest
football clubs?
In Goal, Ferran Soriano, Former Vice-President of Barcelona Football Club, shows you how to lead your team in a high-pressure environment and explores how the choices you make in the heat of the moment can have far-reaching effects on the future of your business. With his inside knowledge, this book is filled with fascinating insights into the behind-the-scenes world of international football.
Goal shows how good management and strong leadership in every area of your organization – talent and retention, marketing and public relations, strategy and risk – are crucial to success. With colourful examples from the fast-paced world of football, Ferran Soriano brings this guide to management style and strategy to life.
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