I bought this particular camera for Mountain Biking, Surfing and Snowboarding and although I bought the Motorsports edition, it just happened to be about £50 cheaper than the naked camera or the Helmet version. The package itself came with some really useful adapters, and anything else you might need can be bought separately easily enough. Overall I am very pleased with the quality of this camera, particularly in 720p (60fps) mode. I have tried 960p (30fps) and 1080p (30fps) but I have found the playback of the footage to be a bit choppy, perhaps if you have a really powerful PC, then this might not be an issue. I'm editing my footage on a laptop with a Intel Core2Duo 2.4GHz processor, 4GB RAM and a 256mb Nvidia GeForce 8600M-GT running Windows 7 Pro 64-Bit and find 1080p footage far too choppy. The quality of the video in 720p is more than adequate though and plays back perfectly. The Camera encodes the files as MP4(H.264) and will take up to a 32GB SD Card. The battery lasts around 4 hours on full charge and a 32GB SD Card will store about 8 hours of footage in 720p mode. In direct sunlight, the camera does suffer a little with glare but you can find aftermaret Polarized filters on the internet for less than a tenner and these make a big difference. I'm also considering buying a flat lens for Scuba Diving because the fish eye lens does some really weird things to the focus under water. I had considered the slightly cheaper Contour HD but there are far more mounting options for the Go Pro and from the results, I have definitely made the right choice. I've also started noticing these little cameras all over the place. Especially on various TV programs where a film crew just isn't practical.