- From Giorgio
- Ladies fragrance
- Daytime
- Light
- Floral
In 1961 George Grant and Fred Hayman founded Giorgio Beverly Hills, a women's fashion boutique. The name Giorgio came from an adaptation of George Grant's first name. In 1979 it was decided that Giorgio should have a signature fragrance and after two years in development the first fragrance was launched in 1981. The perfume was kept exclusive to the boutique's clients but consumer demand was huge. In May 1983, the fragrance was advertised in Vogue. The response was huge and orders came flooding in. Giorgio Beverly Hills has over 10 fragrances in their collection.
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