Getting Real details the business, design, programming, and marketing principles of 37signals. The book is packed with keep-it-simple insights, contrarian points of view, and unconventional approaches to software design. This is not a technical book or a design tutorial, it's a book of ideas. Anyone working on a web app - including entrepreneurs, designers, programmers, executives, or marketers - will find value and inspiration in this book. 37signals used the Getting Real process to launch five successful web-based applications (Basecamp, Campfire, Backpack, Writeboard, Ta-da List), and Ruby on Rails, an open-source web application framework, in just two years with no outside funding, no debt, and only 7 people (distributed across 7 time zones). Over 500,000 people around the world use these applications to get things done. Now you can find out how they did it and how you can do it too. It's not as hard as you think if you Get Real.
Getting Real
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Most Helpful Customer Reviews
24 of 24 people found the following review helpful
Format:Paperback
Had the authors not just published "ReWork", then I would have given this 5 stars.
However, having just read the two books back-to-back, I would say that "ReWork" includes pretty much all the key points from Getting Real, plus more material.
If you've not read ReWork, buy it instead of this one.
If you have just read ReWork, don't particularly expect to learn additional things from Getting Real.
However, having just read the two books back-to-back, I would say that "ReWork" includes pretty much all the key points from Getting Real, plus more material.
If you've not read ReWork, buy it instead of this one.
If you have just read ReWork, don't particularly expect to learn additional things from Getting Real.
3 of 4 people found the following review helpful
By D. Saunders
Format:Paperback
So this is just a tipoff -- don't buy Getting Real if you already have read and own Rework.
I love Rework, I've read it 2.5 times and I'm telling my friends about it .... so it was disappointing to find that Getting Real is basically the older version of the same book.
So keep reading and using Rework - but save your money
PS ... if you're trying to decide which is better ... then buy Rework
I love Rework, I've read it 2.5 times and I'm telling my friends about it .... so it was disappointing to find that Getting Real is basically the older version of the same book.
So keep reading and using Rework - but save your money
PS ... if you're trying to decide which is better ... then buy Rework
By JM Scotland
Format:Kindle Edition|Amazon Verified Purchase
Great book, also enjoyed their other book called rework.
While both books are similar in philosophy, I still got something extra with this book too.
While both books are similar in philosophy, I still got something extra with this book too.
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Most Recent Customer Reviews
4.0 out of 5 stars
Getting Real - Getting Ready
Good book - great tips that advise you to concentrate of the most important things of both your work ethic and your business ethic - concentrate of the stuff that must be done... Read more
Published on 16 Aug 2010 by pjones
5.0 out of 5 stars
Short, sharp and meaningful
This book will only take you half a day to read, but it is half a day of your life that is worth investing. Read more
Published on 2 Aug 2010 by stevecattell
5.0 out of 5 stars
So inspiring, I'm building a business off the back of it
Was recommended this book by a friend who actually presented on the concepts at a conference. It's inspired me to say the least - Jason Fried has put into words all of the things... Read more
Published on 25 Jun 2010 by Mark Copeman
5.0 out of 5 stars
Essential for a no BS business. Get real or get gone.
If I could give this book ten stars I would.
The whole ethos of the book and the company lifts off the page. Read more
The whole ethos of the book and the company lifts off the page. Read more
Published on 23 Aug 2008 by Ford Prefect
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