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Product Description
Product Description
Between the 1960s and the 1980s some of the most influential men in the country spent most of the day in the pub and got paid more than the Prime Minister.
They were responsible for transforming a lifeless advertising industry into something exciting and extravagant. They came up with the idea of selling lifestyles. They changed what we ate, how we dressed and who we voted for and celebrated with fast cars, private jets and champagne.
GET SMASHED is a story of ambition, obsession and excess and how the ads that began by reflecting British culture came to define it.
They were responsible for transforming a lifeless advertising industry into something exciting and extravagant. They came up with the idea of selling lifestyles. They changed what we ate, how we dressed and who we voted for and celebrated with fast cars, private jets and champagne.
GET SMASHED is a story of ambition, obsession and excess and how the ads that began by reflecting British culture came to define it.
About the Author
Sam Delaney is an award-winning journalist and broadcaster. He writes for the Guardian, Independent, Sunday Times Style, Broadcast and is editor-at-large for Maxim as well as a regular panelist on More Four and Radio Five. In 2005 he wrote and presented the acclaimed documentary Sam Delaney on McBritain as part of the Don't Get Me Started series on Channel Five and in 2004 wrote the Channel Four documentary, The Greatest Ads You Never Saw. He is thirty and lives in West London with his wife. His father, uncle and brothers all work in advertising. This is his first book.
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52% buy the item featured on this page: Get Smashed!: The Story of the Men Who Made the Adverts That Changed Our Lives £9.99 |
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9% buy Ogilvy on Advertising £9.99 |
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