I am a marketer, living in Hong Kong (after 15 years or so in London) delivering programmes for a communications agency and its client base, so back in 2003 it made sense to find out about blogs as a way of directly communicating with public audiences. I pass on digital skills as part of the Econsultancy training team, was a contributing author to The Social Media MBA and Share This Too, do public speaking and have been a business adviser to an architectural studio based in Shenzhen, China. All of these things kept me on my toes.
For the record, here's a list of most of the brands who I've worked for from a marketing point-of-view (though I am sure that at least some of them are missing):
BHP Petroleum: as a temporary PR assistant during my time at college. I helped launch the Liverpool Bay oil and gas field
MBNA International Bank - I worked as a marketer, helping launch their insurance services division with a particular focus on driving payment protection insurance adoption. I did a lot with data, wrote a lot of sales scripts and got to buy sports cars that were given to the best performing sales people
The Weber Group Europe: RSL Communications, Deltathree, Evenbetter.com, Dealtime.co.uk, Verizon, Palm, 3Com, Enron, CommWorks, Entevo and VA Linux (for a very short while)
Edelman London: PSINet, Philips, Ericsson, BT Genie, DiamondCluster International, Nvidia and Cap Gemini
Freelance consultant: Sony Computer Entertainment Europe, AOL and IMD Fastrax
Pirate: Aljazeera, Ask Jeeves, BAA, Big Brother (Endemol/4Ventures), British Red Cross Bali Bombing Appeal, presenter and author Clive James, InLondon magazine, design and branding consultants Henrion Ludlow Schmidt, Azure Solutions, Pegasystems and thedoghouse.co.uk
Freelance consultant: Flying Records, Bloodybigspider and Motorola
Yahoo! Europe: (inhouse) Yahoo! Search, blo.gs, upcoming.org, flickr, delicious, Yahoo! Answers, Yahoo! Technology Development, Yahoo! 360, Yahoo! FIFA World Cup sponsorship and corporate communications
Waggener Edstrom Worldwide Europe: AMD, Fujitsu Siemens Computers mobile product line-up, Econsultancy, Microsoft's Trustworthy Computing initiative, Jobster,, QinetiQ, the UN, Superyacht Skills Foundation, Handmark, GE Healthcare, Mexican Tourism Board and Vizrea. I was also a guest lecturer at the LaSalle Business & Engineering School of Universitat Ramon Llull in Barcelona
Ruder Finn | RFI Studios London: ACCA, Econsultancy, Nomura plc, Novartis, Pfizer, The National Lottery (Camelot Group), various parts of Experian and a number of confidential projects in the private and public sectors
Burson-Marsteller Hong Kong: Huawei, Qualcomm, Oakley, Tommy Bahama and a number of other clients whose names remain confidential
Prior to falling into this game I worked in a number of roles, from McDonald's prep rooms building racks of frozen chips for frying, to heading a shift team in an oil refinery and a brief spell in marketing for financial institutions.
Probably the role that was closest to my heart was club DJ, because of my love of music. I still like to step behind the wheels of steel and play the latest jackin' cuts with some classics and some surprises just to keep people guessing.
I guess this kind of gives you an idea of the lens through which I view the world when I write the posts:
An inquisitive nature
A love of reading instilled by my parents
An engineers view of quality from my Dad
Being a stranger-in-a-strange-land having come from an Irish household in the middle of the UK
A contrary outlook on life coming from being an only child
Being a counter-culture fanboy
I found my way into technology mainly because I wasn't afraid of it, rather than any real ability. I learned about technology in a very hands on way because there wasn't any budget for an IT department in many of the early companies where I worked. I got experience on Macs, mainframes, DEC VAX mini-computers IBM and SGI UNIX boxes during five years or so in industry. I had my first email address early in 1994. In the tradition of the early net, I was a number rather than a name. I also managed to send my first spam email pretty soon after as I tried to offload some unwanted Marks and Spencers' vouchers on my unsuspecting colleagues, back then people were more concerned that I was creating and selling counterfeit vouchers (I wasn't, but then I would say that wouldn't I?) rather than the act of spamming itself.
I took up technology that made a difference to my life: pagers, mobile phones, PDAs and Mac laptops. I currently roll with a two-Mac household, an iPhone and an iPad mini.
I am not very talented in the programming skills area, but was self-taught to write macros in Lotus 1-2-3 to automate stuff, but that was well over over a decade ago and I have forgotten more in that time than I'll ever know again.
You can follow me daily content at renaissancechambara.jp