- The irons contain ceramic heaters which are the same size as the plates and ensure that the plates are heated evenly, meaning there are no hot spots
- The unique ceramic heaters are double plated with a platinum wire embedded in between the plates and fired at 1400°C
- The irons have a built in microprocessor which is totally unique and regulates the temperature 5 times a second, which is shown by the flashing LED
- The control circuitry means that the irons retain maximum heat throughout the styling process
- Other irons often use PTC or copper wound elements which are less efficient at emitting infra red and negative ions and can dry out or damage hair
- The GHD iron removes unwanted moisture but will not take out the essential moisture and oils needed for healthy hair
- The irons emit a large proportion of infra-red heat and produce negative ions both of which are less damaging to the hair and create shine by closing the cuticle
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