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'A serious book by serious authors. The academic rigour of its analysis and thinking is underpinned by the most comprehensive research. At the same time, Fundraising Management is eminently readable and is crammed full of practical tools and models. Required reading for anyone who is or who aspires to be a senior fundraising manager.' - Giles Pegram, Director of Fundraising, NSPCC
'Fundraising Management is a comprehensive guide to the art and science of modern fundraising. It fuses both the traditional and emerging methods of fundraising, supported by the cornucopia of experience of the authors. Integrating theory and practice and blending the historic and contemporary it provides a foundation and reference for both students and practitioners dedicated to of the field of fundraising.' - Eugene R. Tempel, Executive Director, The Center on Philanthropy at Indiana University
'A serious book by serious authors. The academic rigour of its analysis and thinking is underpinned by the most comprehensive research. At the same time, Fundraising Management is eminently readable and is crammed full of practical tools and models. Required reading for anyone who is or who aspires to be a senior fundraising manager.' - Giles Pegram, Director of Fundraising, NSPCC
'Fundraising Management is a comprehensive guide to the art and science of modern fundraising. It fuses both the traditional and emerging methods of fundraising, supported by the cornucopia of experience of the authors. Integrating theory and practice and blending the historic and contemporary it provides a foundation and reference for both students and practitioners dedicated to of the field of fundraising.' - Eugene R. Tempel, Executive Director, The Center on Philanthropy at Indiana University
'A serious book by serious authors. The academic rigour of its analysis and thinking is underpinned by the most comprehensive research. At the same time, Fundraising Management is eminently readable and is crammed full of practical tools and models. Required reading for anyone who is or who aspires to be a senior fundraising manager.' - Giles Pegram, Director of Fundraising, NSPCC
Product Description
This is the first truly comprehensive guide to fundraising management. Uniquely blending current academic knowledge with studies of the best of professional practice, it is essential reading for students and professionals alike.
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