The FinePix HS50EXR from FUJIFILM is perfect for enthusiastic photographers looking for something a bit more feature heavy than a 'point and shoot' compact camera, but not quite looking for the investment into a DSLR system.
42x FUJINON optical zoom lens
This newly developed 42x FUJINON zoom lens offers precision from the manual barrel zoom and the stunning optical performance for which FUJINON lenses are world-renowned. From 1cm Super Macro photography, 24mm wide-angle through to 1000mm telephoto*, this lens offers focal lengths which would need several different lenses on a DSLR. To ensure premium image quality, the HS50EXR's lens uses aspherical, ED and cemented elements and achieves blur reduction with optical Image Stabilisation, over the entire aperture range of f/2.8 to f/5.6. The lens features 17 elements in total, 15 of which have FUJINON's Super EBC coating on both sides, for reducing ghosting and flare in backlit and other challenging light situations.
Power sensor and processor for high quality and speed
Great pictures in low-light
The HS50EXR boasts a 16 megapixel EXR CMOS II sensor, coupled with the EXR Processor II, which achieves twice the processing speed of the earlier EXR processor. The biggest difference over the HS50EXR's predecessor is the inclusion of Phase Detection pixels on the sensor to achieve an incredibly fast autofocus speed of just 0.05 seconds in fastest conditions. The Intelligent Hybrid AF system can choose between Phase Detection AF or switch to Contrast AF in low light to make sure the best focus system is used – dependent on the shooting conditions.
A Focus Peak Highlight feature helps photographers manually focus by highlighting the area of your composition in focus. It provides a guide for focusing in situations where it's difficult to tell whether the subject is correctly focused; allowing users to manually focus whilst viewing on the LCD monitor.
A combination of the EXR CMOS II sensor and EXR Processor II make the HS50EXR a truly powerful camera when it comes to capturing moving objects. In addition to the 0.05 seconds AF speed**, it also has a start-up time of 0.5 seconds.*** and an interval time between shots of just 0.5 seconds. Plus if you engage the Continuous Shooting mode it can shoot 11fps at full resolution (max 5 frames) and 5.5fps shooting at 8 megapixel resolution. Combined, these technologies mean that you'll never miss that crucial shot, no matter how fast your subject is moving.
If you select EXR Auto on the mode dial, the HS50EXR selects one of the three built-in sensor modes (HR, SN or DR) and determines what you are taking a picture of, from the 108 variations recognised, ensuring that the best settings are used.
Hassle free, any-angle shooting made easy
The HS50EXR has a high-resolution Electronic Viewfinder (920K dots), which is perfect for helping you frame your composition in bright sunlight, or if you wear glasses. Alternatively if you are trying to take tricky, close to the ground, macro flower shots or want to capture the band on the main stage above the heads of the crowd, you can switch to the very useful 3.0inch Vari-Angle LCD screen (920K dots). The clever LCD screen can fold out and flip around so you can see what you're taking a picture of – no matter what angle you're trying to shoot at.
Artistic shooting effects
Emphasises contrast and colour saturation
This exciting camera features FUJIFILM's proprietary Film Simulation modes. Users can choose from ten different modes which simulate the effects of traditional FUJIFILM films. Including colour reversal film effects (Velvia / PROVIA / ASTIA).
Also available on the HS50EXR are the Advanced Filter functions; users can choose from 8 different artistic filters which can be previewed on the LCD screen:
- Pop Colour – emphasises contrast and colour saturation
- Toy Camera – creates shaded borders as if you were taking a photo on a toy camera
- Miniature – adds top and bottom blur for a diorama or miniature effect
- Dynamic Tone – creates a fantasy effect by dynamically-modulated tonal reproduction
- Partial Colour – retains one selected original colour and change the rest of the photo to black and white. Colours can be selected from red, orange, yellow, green, blue and purple.
- High Key - enhances brightness and reduces contrast to lighten tonal reproduction
- Low Key (NEW) – creates uniformly dark tones with few areas of emphasised highlights
- Soft Focus (NEW) – blurring the focus of the image edges to create a softer effect
- Multiple Exposure – this function offers users the chance to combine two separate subjects into one photo, ideal for creative photos with artistic effects
Full HD Movie with super-fast Auto Focus and stereo sound
Super fast focusing system
The HS50EXR is the ideal camera for the budding cinematographer thanks to the built-in stereo microphone. Thanks to the powerful sensor, the HS50EXR is capable of Full 1080p HD movie recording at up to 60fps. Plus if you want to be more a little more creative you can record lower resolution movies at up to 480 frames per second**** – and capture some amazing slow motion action. The Phase Detection pixel technology and scene recognition modes aren't limited to still photos either; they also come into play when recording video to make sure that your masterpiece stays focused.
* 35mm format equivalent
** FUJIFILM research as of 30 November 2012. Compared with other compact digital cameras based on CIPA standards and conducted in High Performance mode.
*** Quick start mode
**** HS320 x 240 pixels (480fps)