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  • Fujifilm FinePix F770EXR Digital Camera - Red (16MP EXR CMOS Sensor, 20x Optical Zoom) 3 inch LCD Screen
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Fujifilm FinePix F770EXR Digital Camera - Red (16MP EXR CMOS Sensor, 20x Optical Zoom) 3 inch LCD Screen

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  • 16MP EXR CMOS Sensor with Back Side Illumination captures exceptional quality photos every time
  • 20x Fujinon Optical Zoom with 40x Intelligent Digital Zoom gets you closer to the subject
  • 3 Inch High Resolution 460,000 dot LCD Screen makes composing and viewing images a pleasure
  • GPS and Landmark Navigation directs you to local points of interest up to 1.2kms
  • Motion Panorama 360 creates seamless panoramic photos at one easy sweep of the camera

Product details

  • Product Dimensions: 3.6 x 10.5 x 6.3 cm ; 213 g
  • Boxed-product Weight: 621 g
  • Batteries 1 Lithium ion batteries required. (included)
  • Item model number: F770EXR Red
  • ASIN: B006Q8VA2M
  • Date first available at 4 Jan. 2012
  • Average Customer Review: 3.8 out of 5 stars  See all reviews (80 customer reviews)
  • Amazon Bestsellers Rank: 57,289 in Electronics (See Top 100 in Electronics)

Product Description

Colour Name: Red

Product Description

Fujifilm - FinePix F7770EXR Digital Camera in Red

Manufacturer's Description

Fujifilm FinePix F770EXR - An incredible zoom and super fast focusing in a compact body

Fujifilm has set new standards this year for digital compact cameras with the launch of the FinePix F770EXR. Redefining what's possible with a small camera thanks to an enviable specification and 20x optical zoom lens. In addition to the wide-reaching zoom range, the FinePix F770EXR boasts an improved 16 megapixel EXR-CMOS sensor, enhanced GPS functionality and stylish design touches, yet the dimensions of the body have remained small. With such a powerful performance in a pocket-sized package, this new camera will give both families and travellers the perfect camera to capture a huge range of photographs.

EXR-CMOS - Flexible and versatile image sensor

Fujifilm's unique EXR-CMOS sensor has further evolved and the EXR Auto setting, which automatically optimises the camera settings according to scene types, has now been expanded to offer 103 different shooting patterns. The FinePix F770EXR uses the improved EXR-CMOS sensor, which pushes the camera's low-light capabilities even further. By re-shaping the photo diodes, the EXR-CMOS sensor delivers a 30% reduction in digital noise over the previous version at high ISO settings. You can capture great detail in low-light scenes without resorting to flash, while being confident that noise won't spoil the ambient light effects. In addition, the sensors unique construction allows it to change its characteristics according to the lighting conditions. Simply select High Resolution (HR) for the best possible picture quality, Wide Dynamic Range (DR) for scenes with high contrast or High Sensitivity and Low Noise (SN) for great results in low light, or leave the camera to make its own choice by selecting the EXR AUTO mode.

Zoom in on distant subjects with the extended 20x optical zoom
Zoom in on distant subjects with the extended 20x optical zoom
Click here for a larger image
Maximum zoom, minimum size

The body of the FinePix F770EXR is the smallest yet to feature a 20x optical zoom lens in the world*1. The 25-500mm focal range (equivalent to a 35mm camera) is able to tackle a vast range of subjects from wide-angle landscapes through to tightly cropped wildlife pictures. The wide zoom range capability is due to the new Double Sliding Lens System that features two additional lens elements within the optical construction to extend the zoom capabilities and boost image resolution. In addition to the 20x optical zoom, the FinePix F770EXR also benefits from Fujifilm's Intelligent Digital Zoom feature which effectively doubles the focal range. This means that users get a maximum telephoto setting of 1000mm*2, to pull in even the most distant objects. Thanks to clever image processing, the Intelligent Digital Zoom feature doesn't affect image quality in the same way as a conventional digital zoom function, so you can be confident that image quality will remain the same even when the lens is zoomed out to the maximum focal length.

*1 Among 20X long zoom compact models as of December 2011.
*2 Equivalent to angle of view on a 35mm camera.

Speed so you never miss a moment

The FinePix F770EXR has been optimised for faster start-up. Turn the power ON and the camera is ready to shoot in only 1.5 seconds. In addition, shot-to-shot time is now a minimum of 0.8 second and the Auto Focus speed has been as little as 0.16 seconds, helping users lock onto their subjects. The FinePix F770EXR is ready for action when you are!

The FinePix F770EXR features improved GPS performance including a radar view of nearby landmarks
The FinePix F770EXR features improved GPS performance including a radar view of nearby landmarks
A landmark in GPS functionality

Travelling photographers will benefit from the FinePix F770EXR's faster and improved GPS functionality featuring Route Log, where the camera creates an illustrated map showing where you've travelled and Photo Navigation, where the distance from and direction to a previous location are displayed.

The FinePix F770EXR features a Landmark Navigator, which behaves in two different ways according to how the camera is held. The FinePix F770EXR will indicate nearby landmarks and the distance the user is away from them. Hold the camera upright for normal picture taking and you'll see the name of the nearest landmarks – and the distance to it. Point the lens towards the ground and the LCD converts to a radar view to show locations relative to where the user is standing. Both functions are ideal for those photographers keen to see all the famous places a location has to offer.

Face Tracking AF combines Face Detection with Tracking Auto Focus to keep your subject in sharp focus
Face Tracking AF combines Face Detection with Tracking Auto Focus to keep your subject in sharp focus
Powerful features for stills and video capture

In addition to offering a powerful zoom lens, the FinePix F770EXR has a full set of features that allow users to take full control of their picture taking. Whether you want the simplicity of point and shoot photography or a greater level of control over aperture and shutter speed, the FinePix F770EXR has the features required. Output from the internal flash has also been boosted, with subjects up to 3.7m away now within reach.

The FinePix F770EXR also contains the option of a RAW file format for unaltered files and has continuous shooting at up to 11 fps for action shots. The new 3D mode uses an innovative 2-shot system; just take a picture from the first position, and then use the display overlay as a guide when taking the second shot from a different angle. The FinePix F770EXR does the rest, all in the camera.

This camera model also offers 1080p Full HD movie recording at 30fps with stereo sound, which is perfect for playing back on a HD ready TV. High Speed movies can be recorded at up to 320fps and all movie modes now come with Face Tracking Auto Focus, which ensures that faces stay sharp and correctly exposed even when the subject is moving.

Better handling for great results

Along with specification upgrades, the FinePix F770EXR has some key handling improvements to help make picture taking even more enjoyable. On the front of the camera, an ergonomic, rubberised handgrip* ensures users can get a firm hold and gives extra stability when shooting at the extreme telephoto length. The top-plate, meanwhile, has an angled mode dial for simple selection of exposure modes, and the addition of a Function (Fn) button for faster access to regularly accessed features including ISO setting and Film simulation. On the back of the camera, the 3-inch LCD shows images and menus with great clarity, and now also benefits from a high contrast screen that makes it easier to see in bright lighting conditions.

The FinePix F770EXR also has an Advanced Anti-Blur mode, in which the camera takes four continuous shots at high sensitivity, and merges them with an advanced image processing technology to correct the effects of vibration. This helps produce images with less noise due to vibrations caused by shaky hands even in hand-held shooting at night in poor lighting conditions or at long zoom.

*FinePix F770EXR: black, red, blue only.

Customer Questions & Answers

Customer Reviews

3.8 out of 5 stars

Most Helpful Customer Reviews

19 of 19 people found the following review helpful By Tony A. on 5 May 2012
Colour Name: Red Verified Purchase
I got this in the week so have been playing around with it for the first time today(5th may). So here's some initial reactions.

Very compact, fits easily in my hand and pocket. But it does mean that some of the physical buttons/catches are a bit fiddly. I have small hands so I can live with it. Will be interesting to see how robust the catches etc are.

It is complex but the exr mode does seem to be intelligent enough work as good as my judgement in my trials so far. I am quite good at reading manuals but the complexity is a bit overwhelming. So I'm hoping I can stay with the exr mode.
Was initially disappointed that there only 3 f-stops in aperture mode (3.5, 7.1, 10). But then realised that previous cameras I've only really used these on the highest and lowest settings.

The advanced mode looks like it could be fun to play with (especially with the way it combines pictures in low light to remove noise). And there's all the face recognition stuff which I haven't played with yet, however I noticed that it has sometimes thought other objects (eg my foot) were faces!

Loving the GPS, this is going to save me a lot of time organizing and naming the photos. I use windows live gallery and irfanview photo editor and both link the image to mapping websites. It's accurate in my house to about 30m so that's ok.

Picture quality (noise, resolution) is much better than my 5 year old camera (of course).

20x zoom, is what really sold me on this and it works smoothly. However what i didn't realise was that it's starting from a wider angle lens than my old (12xzoom) camera so that the final max focal length is not that much different from my old camera.
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61 of 63 people found the following review helpful By Amazon Customer on 16 April 2012
Colour Name: Black Verified Purchase
I am really impressed with the image quality of this camera. The EXR auto mode does a great job of producing well exposed images. I am particularly impressed with the indoor, low light photos I have taken - this was one of the main reasons I chose this camera was for its claim to produce low light pictures with reduced noise. The day I tried out the zoom capabilities, it was a very windy day - but the image stabilizer worked brilliantly and again I was more than pleased with the results.
There are still a lot of features I haven't had chance to use yet - still haven't got the hang of the GPS, and need more practice finding my way around the different menu settings.

However, after 2 days of use, my camera has developed a fault - a couple of times after zooming the lens would not retract or focus and I had to switch the camera off and back on again. Then the lens stayed out and will not go back in even when switched off and back on. I have used Amazons return service and asked for a replacement camera, as I am hoping this is just a one off.

My last camera was a Fujifilm F70EXR, which has had daily use and proved to be a very robust camera - I am hoping F770EXR will be of the same high standard of robustness. Although I take care of my cameras I do expect them to live up to everyday handling.

*** I would just like to say how impressed I am with Amazon's returns policy. I reported my damaged camera online on Monday evening and printed of the returns labels. Later that evening I had an email to say a replacement had been dispatched, which I received on Weds Morning!

THANK YOU AMAZON for providing such a good service.
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54 of 57 people found the following review helpful By Dave Henniker on 14 April 2012
Colour Name: Black Verified Purchase
Fujifilm FinePix F770EXR Digital Camera - Black (16MP EXR CMOS Sensor, 20x Optical Zoom) 3 inch LCD Screen

I am very impressed with this camera. I tested the lens at its wide angle setting which corresponds to a 25mm lens on a 35mm film camera and at its extreme x20 optical zoom (= 500mm). The full size unedited samples are on my website and I also added some edited pictures to another page (starting at WestEnd3). (To find me Google Henniker.)

I have always used RAW mode where available on other cameras, converting to DNG (digital negative) from proprietry formats such as PEF and RW2. This camera allows you to save in JPEG (*.jpg) of course, but you can also elect to save in RAW mode or RAW and JPEG simultaneously - which is what I did at first, having had experience of recovering photos with lost shadow detail or bad lighting, photos which would have been discarded if only existing in JPEG format.

The Fuji camera's native RAW format has a .RAF extension and the files are visible in Windows Picture Viewer on my PC only because I have Mystic Thumbs installed. To see the RAW files without this use the supplied My Finepix Studio and the RAW File Converter. You can use this to tweak numerous settings such as exposure (after you've taken the picture). The software is by SILKYPIX and really is rather good. However the camera's EXR mode seems to be smarter than me so far and consequently the JPEG versions seem to be perfectly adequate. I have therefore changed the setup to do only JPEG images meaning I can now get nearly 5000 on a 32Gb SD card at good quality. I still have the option of doing RAW versions too if I think the lighting may require it.
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Colour Name: Red