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From Ordinary To Extraordinary: How I Transformed My Business In 12 Months And How You Can Too! [Paperback]

Stefan Boyle (Author)
5.0 out of 5 stars  See all reviews (6 customer reviews)
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Book Description

Publication Date: 28 July 2011

Running a small business is more challenging than ever for many Business Owners. Many businesses offer great products and services that are better than the completion, are great value and offer a great return on investment to their customers. Yet many still fail due to one major factor...


Marketing!


Learn how to transform your business From Ordinary to Extraordinary, by implementing some simple yet highly effective marketing techniques and change the emphasis of your business from promoting your services to focussing on the requirements of your customers and how you can satisfy their requirements.


Read "From Ordinary to Extraordinary" to learn how to transform your business:


• How to define your proposition and focus on a niche


• How to get visitors to your website attention immediately


• How to prove to your prospects how good your products and services are


• How to use every media to communicate with your clients


• Learn the real value of marketing and how it is an essential skill


• How to go from no marketing budget to unlimited marketing budget!


Learn new skills that you can not only use in your business immediately, but apply to any offline and online business to win new prospects, convert them into paying customers and grow your business faster!


Product details

  • Paperback: 112 pages
  • Publisher: AuthorHouseUK (28 July 2011)
  • Language: English
  • ISBN-10: 1456781677
  • ISBN-13: 978-1456781675
  • Product Dimensions: 15.2 x 0.5 x 22.9 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (6 customer reviews)
  • Amazon Bestsellers Rank: 449,074 in Books (See Top 100 in Books)

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More About the Author

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Stefan Boyle
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Product Description

About the Author

Stefan Boyle is Managing Director of PrintRepublic.co.uk. Over the past 10 years he has worked with business owners across many sectors. More recently he has transformed his own business from a traditional model to a marketing focussed, lead generating online business. He now works with business owners to transform their businesses by growing their sales and profits.


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Customer Reviews

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6 reviews
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Most Helpful Customer Reviews
2 of 2 people found the following review helpful
5.0 out of 5 stars Do no marketing and business dies. Do marketing wrongly and it dies too 21 Aug 2011
By Roger Treat
Format:Paperback
I am guilty of spending so much time IN my small business that I don't spend enough time ON my business. Never before was this so clear to me than after reading From Ordinary to Extraordinary. I was in no way maximising our advertising. I would do sort of branding ads once in a while in the dailies and just be tossing my money in the air in hopes that it hit something and brought in a customer. Thanks to Stefan Boyle I have already started making every marketing expense mean something by using more direct methods and getting better feedback on where my advert revenues are going and what they are bringing in. HIGHLY RECOMMENDED.
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1 of 1 people found the following review helpful
5.0 out of 5 stars A Masterclass in Marketing for Small Businesses 1 Sep 2011
By Dave Reynolds
Format:Paperback
This book is just great! It's packed with easy to follow practical advice which is totally relevant in today's marketplace. Your style of writing Stefan makes it a pleasure to read and the knowledge and information you share clearly come from your first hand experiences. Anybody who has the ambition to accelerate the growth of their business should read this book and follow the advice immediately! The powerful techniques described in such detail cost very little to implement but will produce sustainable and profitable results.
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1 of 1 people found the following review helpful
5.0 out of 5 stars A fantastic book that brings results right off the box! 29 Aug 2011
By HonestReviewer
Format:Paperback
This great book is a great asset for any business owner. There are a lot of marketing books out there, a lot of website books, but none of them is as relevant as "From Ordinary to Extraordinary" in terms of running a business. These are real, tried and tested methods from the owner of a business who has made them work in his own life. I also like the time horizon used. The author promises results over 12 months not overnight and that seems to me a lot more realistic than what a lot of other books promise. Thank you very much to the author for making these tips available!
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