If you're going to be travelling,which is possibly why you bought the Freeloader (it's excellent btw),then the carry pouch is a great way to ensure that you keep all of the extra plugs/attachments and the connector together.Otherwise I think it would be very easy to lose bits and pieces.There's enough room in the outer compartment for the lead and all the connectors,while the Freeloder itself fits nicely into the inner.I'm very glad I bought it,as I will be taking it on a trip to Australia.