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Focus Groups: A Practical Guide for Applied Research
Focus Groups: A Practical Guide for Applied Research
Richard A. Krueger , Mary Anne Casey
Average Customer Review: 5.0 out of 5 stars  See all reviews (3)
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"The best 'How To' focus groups book on the market." (Jay Rayburn Adoption Reply Card 2009-05-01)"The appearance of this timely new edition is likely to prove useful to a wide spectrum of potential users, including educators and students as well as researchers, planners, and evaluators in diverse... Read More

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