I bought this after seeing it at the Baby Show in London, where my 7month old happily tried it out for over half an hour! He doesnt easily take to new things, but with this he forgot I was even there & gave it a good work-out. He's very lively and its not the softest bounce, but that doesnt bother him at all and he swings and bounces while giggling his head off. The idea was to get some chores done while he is amusing himself, but I usually end up watching him as its a joy to see him so happy. I was tempted by the jumperoo's but I just dont have the space or the budget, and the clincher was the half price tag - although 1day later Amazon slapped £20 back onto the price so I'm glad I bought when I did. My only worry now is whether this will be robust enough to survive the punishment I can foresee it getting...!!