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Product Description
Product Description
If you’re looking to start your own business, then make sure you have a copy of The Financial Times Guide to Business Start Up 2012 on your shelf. This is the most up-to-date resource and reference for anybody serious about making their business a successful one.
The Financial Times Guide to Business Start Up 2012, is the most authoritative and credible small business and start-up guide covering everything you need to know, taking you quickly and simply through finance, tax and law, recruiting, premises, marketing, sales, pricing, people management and everything else an entrepreneur has to tackle to succeed.
From the Back Cover
[ BACK JACKET ]
‘As comprehensive an introduction to setting up a business as anyone could need.’
The Daily Telegraph
‘The Wisden of the small business world, threaded through with common sense practical advice.’
The Daily Mail
‘A must for any small business owner.’
Federation of Small Businesses
Whether you’re ready to start your own business or have already taken the plunge and want to keep everything on track, make sure you have a copy of The Financial Times Guide to Business Start Up on your shelf.
Annually updated, this edition covers the latest legal and financial changes you need to be aware of following the 2011 Budget. These include:
· The ongoing review of support for small businesses
· Changes in employment law, particularly the new Agencies Directive
· Alterations to the state pension – the removal of the default retirement age and a flux in the qualifying pensionable age
The book covers every important aspect of your business start up, with essential guidance on everything from developing your business idea to winning new customers.
Everything you need to know to make your start up a success.
[ FRONT FLAP ]
FT Guides
Business Start Up 2012
The Financial Times Guide to Business Start Up is your essential start up guide. It covers everything you need to know, taking you quickly and simply through the essential information on finance, tax and law. It will guide you safely through the minefields of recruitment, finding premises, marketing, sales, pricing, people management and everything else an entrepreneur must tackle in order to succeed. It provides you with the ideas, solutions and key references on a wide spectrum of essential topics, showing you how to:
- Develop your business idea
- Write a winning business plan
- Raise the finances for start up and growth in an economic downturn
- Find the right premises for your business
- Sell and market your business successfully
- Increase profitability and achieve growth
- Save money through sustainable practices
- Deal with the latest legal changes
[ BACK FLAP ]
Sara Williams is a former investment analyst and financial journalist. She has contributed many articles on tax and finance for national newspapers and for a number of years wrote for Which?, including the Which? Tax-Saving Guide and the Which? Book of Tax. She is also the author of The Financial Times Guide to Personal Tax. She is now the executive chairman of AIM-listed Vitesse Media, an online, events and print media business. Vitesse Media titles include What Investment, Business XL, Growth Company Investor, Information Age, The AIM Guide, TaxGuide.co.uk, SmallBusiness.co.uk and GrowthBusiness.co.uk. Sara is a qualified investment manager and adviser.
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Customer Reviews
It is a great resource to dip into and also has lots of references where you can find more detailed information. It has a lot less fluff than many similar books and is very practical.
It is a lot more comprehensive than other business start up books that I have read and it is certainly the best one volume reference on the market.
It concentrates a lot more on giving you helpful information rather than just giving the reader a little bit of short term motivation.
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