Fertile thinking is a unique, practical guide for women experiencing difficulties conceiving. Unlike other books that provide medical or nutritional advice alone, Fertile thinking aims to help women gain a sense of control over the process and feel whole and happy. Drawing on coaching tools and techniques as well as Anya's expertise in her field, Fertile thinking provides practical exercises, tips and advice that offer couples who may have given up hope a renewed sense of possibility and purpose. According to the Assisted Conception Taskforce (ACT), one in every six couples worldwide is currently experiencing difficulties conceiving, and IVF specialists predict this could increase to one in three. Support currently available to such couples includes counselling, websites and helplines (such as the Infertility Network), and books which often focus on diet, exercise and complementary therapies. Fertile thinking takes readers on the journey from diagnosis of infertility to a place where they can feel happier and more in control of their lives. Thousands have testified to the positive effect Anya's sessions have had on their lives. Some of those stories are included as inspirational case studies within the book.