- Paperback
- Publisher: Financial Times/ Prentice Hall; 1 edition (10 Jun 2004)
- Language English
- ISBN-10: 0582850894
- ISBN-13: 978-0582850897
- Product Dimensions: 24.6 x 19.2 x 5.8 cm
- Average Customer Review: 4.8 out of 5 stars See all reviews (16 customer reviews)
- Amazon Bestsellers Rank: 5,064,267 in Books (See Top 100 in Books)
- See Complete Table of Contents
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Product Description
Review
'New edition of a widely used and respected strategy textbook. Extensive teaching support.'
Dr Bruce Lloyd, Book Review Editor for LRP
Product Description
This Multi Pack consists of Exploring Corporate Strategy: Text and Cases 6th ed (0273651129) with Exploring Techniques of Analysis and Evaluation in Strategic Management (0135706807).
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Customer Reviews
Most Helpful Customer Reviews
21 of 21 people found the following review helpful
Format:Paperback
In many books written about business by academics there is a huge gap between the theory propounded and the practical implementation within an organisation. This book neatly bridges that gap and lays out a process that can be applied to any for profit industry. It also offers a set of analytical tools that won't scare all those anti-academic senior managers. Essential for my MBA I use the book regularly in my work place.
15 of 15 people found the following review helpful
Format:Paperback
An excellent strategy book, well written and easy to follow. It covers most of the major aspects of strategy, though at time it does focus too much on change management. Brilliant none the less and a very good reference tool both practically and academically.
13 of 13 people found the following review helpful
Format:Paperback
As a student of Banking and Financial Management back in Greece we had a Management module, which also contained some further ideas about Corporate Strategies. So, I looked for a book to help me not only pass the module, but also provide me with all the details of Corporate Strategies. And I found it relatively easy! It's this one by Johnson and Scholes! A huge breadth and scope, targeted to an audience that consists of business managers to students! Full, detailed, well written, contains a variety of subjects, all essential to the reader. And perhaps the most interesting feature of this book is the fact that it contains case studies, which serve the purpose of helping the reader "digest" all the theoretical knowledge gained through practical examples.
I learned quite many things from this book! It's a must-have for every one that wants to keep his or her personal library up-to-date!
I learned quite many things from this book! It's a must-have for every one that wants to keep his or her personal library up-to-date!
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Most Recent Customer Reviews
An excellent book on strategy
This is probably the best ever book I have read on strategy. This is written as a text book. But it is very detailed and if you try to solve the assignment problems then you will... Read more
Published 7 months ago by Mobi
Excellent Stratergy introduction
Whilst this book is not what i would describe as great bedtime reading, it is however an excelent book with clear explanations and good case studies. Read more
Published 14 months ago by Mecheng
Key Text
Great key text for anyone writing assignments based on anything related to management theory. Although written for corporate, has been of great use and can be adapted and applied... Read more
Published on 13 Jan 2010 by C. Aldridge
THE ULTIMATE BUSINESS STRATEGY BOOK
Yes, this is the best of them all, forget all the others don't even look at them, they're not worth a second glance. Read more
Published on 25 Nov 2007 by "Lucky Jim"
Nobody does it better...
This latest edition of the J&S text sees the expansion of the writing team to include Richard Whittington, a very accomplished academic in the field of strategic management. Read more
Published on 4 Mar 2005
excellent text for postgraduate management students
Comprehensive yet relatively concise coverage of strategic management. Easy to access relevant areas of text that are generously illustrated with interesting examples and mini case... Read more
Published on 25 Feb 2005
Excellent starting block for students and managers alike
The sixth edition of this book is without a doubt the best I have read on corporate strategy. Johnson and Scholes look beyond the traditional top down view to a consideration of... Read more
Published on 1 Jun 2004 by G. Slessor
Exploring Corporate strategy: An essential for students
It is the bible for students of corporate strategy. It starts with an overall introduction of Corporate strategy and then gradually ups the ante through various critical issues... Read more
Published on 2 Feb 2004
Excellent Resource on Corporate Strategy
I very much enjoyed this thought provoking book on corporate strategy. This will become a classic in this area. Read more
Published on 15 Feb 2003
If you want to learn about strategy, read this book.
The authors will guide you through a clear, concrete and concise strategic model,and by the time you finish reading it, you will understand everything you need to know about... Read more
Published on 25 Feb 2002 by J. A. Bedoya
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