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Exploring Corporate Strategy: Text Only [Paperback]

Gerry Johnson , Kevan Scholes , Richard Whittington
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Table of Contents

PART ONE: INTRODUCTION
1. Introducing strategy
Commentary on Part I: Strategy lenses
PART TWO: THE STRATEGIC POSITION
2. The Environment
3. Strategic Capability
4.  Expectations and Purposes
Commentary on Part II:  Coping with complexity: the ‘business idea’
PART THREE: STRATEGIC CHANGE
5. Business-Level Strategy
6. Corporate-Level and International Strategy
7. Directions and Methods of Development
Commentary on Part III:  Strategy selection
PART FOUR: STRATEGY INTO ACTION
8. Organising for Success
9.  Enabling Success
10. Managing Strategic Change
Commentary on Part IV: Strategy into Action
PART FIVE: HOW STRATEGY DEVELOPS
11. Understanding  Strategy Development
Commentary on Part V   Strategy development in organisations             

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