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Exploring Corporate Strategy: Text and Cases [Paperback]

Gerry Johnson , Kevan Scholes , Richard Whittington
4.5 out of 5 stars  See all reviews (24 customer reviews)

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Exploring Strategy Text & Cases Plus MyStrategyLab and The Strategy Experience Simulation Exploring Strategy Text & Cases Plus MyStrategyLab and The Strategy Experience Simulation 4.7 out of 5 stars (31)
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Book Description

18 Dec 2007 140588732X 978-1405887328 8

Exploring Corporate Strategy: Text & Cases, 8/e

Over 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers.

Available in two versions (Text and Text & Cases),Exploring Corporate Strategyhas established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources.

The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels.

Companion Website with Gradetracker Student Access Card: Exploring Corporate Strategy, 8/e

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Product details

  • Paperback: 878 pages
  • Publisher: Financial Times/ Prentice Hall; 8 edition (18 Dec 2007)
  • Language: English
  • ISBN-10: 140588732X
  • ISBN-13: 978-1405887328
  • Product Dimensions: 3.3 x 20 x 26.9 cm
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (24 customer reviews)
  • Amazon Bestsellers Rank: 314,020 in Books (See Top 100 in Books)
  • See Complete Table of Contents

Product Description

About the Author

Gerry Johnson is Professor of Strategic Management at Lancaster University. Kevan Scholes is Visiting Professor of Strategic Management at Sheffield Hallam University. Richard Whittington is Professor of Strategic Management at University of Oxford.


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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews

4.5 out of 5 stars
4.5 out of 5 stars
Most Helpful Customer Reviews
4 of 4 people found the following review helpful
5.0 out of 5 stars A very good book 11 Oct 2010
During my Msc. of Management eduction, now 12 years ago, I used an older version of this book. This one is better because it provides a more concise overview of the material and highlights in a much more better way the important topics of strategy. It is not only a theoretical book but a lot of illustrations make the material to be become more understandable.
I bought it for this reason and I must say, I am very happy with it. It now comes together with a free internet acces for 12 months for further exercises and explanations. You will not regret if you buy it.
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4 of 4 people found the following review helpful
Format:Paperback|Verified Purchase
This book, initially only by Gerry Johnson and Kevan Scholes, is like the Bible of corporate strategy. From a readability point of view it's not the book for a good holiday read, but as a reference book for anyone involved in developing or implementing strategy then it's a `must have' book. The addition of Richard Whittington to the author team adds a humanistic dimension and there are, as always, significant additions compared to earlier editions.

Throughout the book there are a number of knowledge checks, so that you can check your understanding of what you've just read and the addition of the DVD and web page really enhance this experience. The authors take you through a chronological build up of the complexity of strategy formulation and cleverly use their case studies, so that you can apply the practical application of what you've learned.
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4 of 4 people found the following review helpful
5.0 out of 5 stars Overall a great book 16 Oct 2009
This is a great book with a lot of resources in it, with the book there comes a dvd and a web page where you can test you own learning, witch is very good. there is a lot of practical examples, and case studies, so that you can see the theory in practice. There is also small assessments in the book, that will make sure that you are learning the thing you are suppose to. the only negative thing that I can say about this book, is that it goes to much in details, but overall a very good book.
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2 of 2 people found the following review helpful
5.0 out of 5 stars Thank goodness I found this book 14 April 2010
This book is fab. Well laid out, good use of colour on pages makes it easy to read. The content is excellent, explaining concepts and theories well and frequent use of case studies to put everything into focus. MystrategyLab looks good and I think it will be invaluable for my exam in October. I did wince when I bought it as it is expensive, but it has turned out to be well worth it. I don't think I'll need to buy anything else.
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2 of 2 people found the following review helpful
5.0 out of 5 stars Very good book for 'Business Strategy' students 16 Oct 2008
I bought this book only for one reason - to pass an upcoming June 2008 ACCA Paper P3 'Business Strategy' exam. And I did! I had only 9 days allocated for this paper so my only hope was this book. Its language is very understandable, though sometimes I felt that material is too much detailed (maybe because I hadn't much time).

With the book you receive access to an online content. At that time the content was incomplete and was partly lacking business case scenarios, but the tests module was perfect. For every chapter you have many multiple-choice questions and all your answers and results are being recorded. So you can easily see where an improvement required. Also you have an option to download mp3's summarizing the content of the book. You have also 'Interactive key concepts', 'Flashcards', 'Glossary', etc.

Highly recommended!
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12 of 14 people found the following review helpful
3.0 out of 5 stars Great book, but terrible online content 10 Sep 2008
By pmdci
Format:Paperback|Verified Purchase
I ordered this book as part of my Masters in Business Administration course. The book is neatly structured, mainly separating subjects in three main parts: Strategic Positioning, Strategic Choices and Strategy in Action.

I also found the case studies presented in this book to be of great help when studying for the Business Environment module of my MBA. A matrix table presents a guide for each case study in the book and what are their main focus. For example, if you want a case study that focus on Porter's five forces, then read the TUI case study on page 619, and so on.

The book also comes with an "student access kit" to access further content online, and claims that users would have access to more than 30 "classic case studies" within the companion website.

The book is good but I must say the so called online content is a joke. You can only find the case studies that came with the book, and there are no further "classic case studies" to be found. I was particularly interested on a given business case which is mentioned in the book as available in the companion website for my dissertation, and I can't help but to feel cheated about it.

I emailed support asking for advice but I never got an answer, and I tried to call Pearson's support line but I have never received a call back or a proper answer to my query.

The experience I had with Pearson's student access kit was terrible that comes with this book, and I would warn anyone who is thinking to buy one of their books or a standalone student access kit to stay away from them.
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1 of 1 people found the following review helpful
4.0 out of 5 stars Excellent book 28 May 2010
I have purchased this book as is very useful for one of my module I am currently doing - Business Policy & Analysis. I found this book very easy to understand and I hope to benefit out of it when writing my assignments/exams. Highly recommended.
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4.0 out of 5 stars Corporate Stratergy 12 May 2014
Format:Paperback|Verified Purchase
This is easy to read and has really good examples however wish i had purchased the exploring strategy book only for my own area of study this has no reflection on this book it is worth the money
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Most Recent Customer Reviews
4.0 out of 5 stars Good book
This is a good book to help you understand corporate strategy. I have used it for my studies on strategy management as part of my MBA. Read more
Published 2 months ago by Gabriela Cedeno
3.0 out of 5 stars Exploring corporate strategy
The book was a second hand and it said like a new which was true but it smelt horrible. Apart from that the book was in a good quality.
Published 6 months ago by Ubah osman
5.0 out of 5 stars Essential text
Tis was a much better option than buying new as I needed it for background reading and to assist in lesson preparation. Arrived in very good condition, as described by the seller.
Published 10 months ago by Sally
5.0 out of 5 stars Helped me get 1st class Hons degree
Purchased this to help with my business degree, I got BSc1st class Hons so it worked. A warning though, you actually have to read it.
Published 14 months ago by Leo Mullan
4.0 out of 5 stars It's fine!
It's fine, just some pages dirty. the book is newer than my guest. Thank you! I think you should clean advance selling.
Published on 15 Nov 2011 by David
5.0 out of 5 stars EXPLORING CORPORATE STRATEGY: Text and Cases
This was a book for my daughter to help her with her university studies. It was as described and arrived earlier than expected and in great condition.
Published on 23 Feb 2011 by Nanna 2G
5.0 out of 5 stars More than just strategy
Exploring Corporate Strategy is a well known classic. Now on its 8th Edition it remains a best seller (this edition also has an additional online resource). Read more
Published on 22 Feb 2011 by K. Peacock
5.0 out of 5 stars good product and delivery
even though it was snowing at the time delivery was on time and the book was in good condition.
it doesn't get easier than that
Published on 17 Dec 2010 by nora
5.0 out of 5 stars Excellent Condition
It took the book something over two weeks to arrive to Cyprus, but it came in excellent condition and I am very satisfied overall
Published on 6 Dec 2010 by ElenaGrego
4.0 out of 5 stars Strategy Studies
I like the text format, sometimes a little tricky but the enclosed CD was excellent and helped to explain more pragmatically what was presented in some areas of the text book. Read more
Published on 18 July 2010 by David Agg
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