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Exploring Corporate Strategy with MyStrategyLab:Text & Cases : Text and Cases
 
 
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Exploring Corporate Strategy with MyStrategyLab:Text & Cases : Text and Cases [Paperback]

Prof Gerry Johnson , Prof Kevan Scholes , Prof Richard Whittington
4.8 out of 5 stars  See all reviews (6 customer reviews)

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Exploring Strategy Text & Cases Plus MyStrategyLab and The Strategy Experience Simulation: Text and Cases Exploring Strategy Text & Cases Plus MyStrategyLab and The Strategy Experience Simulation: Text and Cases 4.9 out of 5 stars (8)
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Product details

  • Paperback: 881 pages
  • Publisher: Financial Times/ Prentice Hall; 8 edition (21 Dec 2009)
  • Language English
  • ISBN-10: 0273731564
  • ISBN-13: 978-0273731566
  • Product Dimensions: 26.4 x 19.4 x 4 cm
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (6 customer reviews)
  • Amazon Bestsellers Rank: 16,327 in Books (See Top 100 in Books)
  • See Complete Table of Contents

More About the Author

Gerry Johnson
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Product Description

Product Description

Over 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers.

Available in two versions (Text and Text & Cases),Exploring Corporate Strategyhas established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources.

The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels.

About the Author

Gerry Johnson is Professor of Strategic Management at Lancaster University. Kevan Scholes is Visiting Professor of Strategic Management at Sheffield Hallam University. Richard Whittington is Professor of Strategic Management at University of Oxford.

Inside This Book (Learn More)
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews

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Most Helpful Customer Reviews
3 of 3 people found the following review helpful
A very good book 11 Oct 2010
Format:Paperback
During my Msc. of Management eduction, now 12 years ago, I used an older version of this book. This one is better because it provides a more concise overview of the material and highlights in a much more better way the important topics of strategy. It is not only a theoretical book but a lot of illustrations make the material to be become more understandable.
I bought it for this reason and I must say, I am very happy with it. It now comes together with a free internet acces for 12 months for further exercises and explanations. You will not regret if you buy it.
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2 of 2 people found the following review helpful
Format:Paperback
This book is fab. Well laid out, good use of colour on pages makes it easy to read. The content is excellent, explaining concepts and theories well and frequent use of case studies to put everything into focus. MystrategyLab looks good and I think it will be invaluable for my exam in October. I did wince when I bought it as it is expensive, but it has turned out to be well worth it. I don't think I'll need to buy anything else.
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It's fine! 15 Nov 2011
By David
Format:Paperback
It's fine, just some pages dirty. the book is newer than my guest. Thank you! I think you should clean advance selling.
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