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Product Description
Product Description
Experimental Formats 2 collects together innovative books, brochures, and catalogs featuring the most diverse ideas used in publications of every description. Today, printed matter needs to work harder than ever before. In the ever-increasing struggle to command consumers attention, adding value has become the weapon of choice, and in this battle alternative formats, folding, binding, and printing methods will bring you success. The book examines every aspect of designing the printed form, from single page to commercial package. Case studies of professional work celebrate the healthy tradition for experimentation in this field, showcasing projects that stand out on their physical merits alone. Looking at proportions, formats, materials, printing, folding, and binding, Experimental Formats 2 offers designers an awe-inspiring selection of inspirational new ideas for practical application. It also explores exciting material innovations such as tear-proof plastic paper and PVC, gelling agents, luminescent inks, concertina folds, single-screw and press-stud binding.The eye-catching publications in this book range from lavish, big-budget productions to small-run, two-colour leaflets. All have one thing in common they push boundaries and show a different way of thinking, without losing sight of the client s wishes.
About the Author
Roger Fawcett-Tang is the Creative Director of Struktur Design. He is the author of Mapping, Experimental Formats & Packaging, and Print and Production Finishes for Brochures and Catalogs.
Experimental Formats 2 collects together innovative books, brochures, and catalogs featuring the most diverse ideas used in publications of every description. Today, printed matter needs to work harder than ever before. In the ever-increasing struggle to command consumers attention, adding value has become the weapon of choice, and in this battle alternative formats, folding, binding, and printing methods will bring you success. The book examines every aspect of designing the printed form, from single page to commercial package. Case studies of professional work celebrate the healthy tradition for experimentation in this field, showcasing projects that stand out on their physical merits alone. Looking at proportions, formats, materials, printing, folding, and binding, Experimental Formats 2 offers designers an awe-inspiring selection of inspirational new ideas for practical application. It also explores exciting material innovations such as tear-proof plastic paper and PVC, gelling agents, luminescent inks, concertina folds, single-screw and press-stud binding.The eye-catching publications in this book range from lavish, big-budget productions to small-run, two-colour leaflets. All have one thing in common they push boundaries and show a different way of thinking, without losing sight of the client s wishes.
About the Author
Roger Fawcett-Tang is the Creative Director of Struktur Design. He is the author of Mapping, Experimental Formats & Packaging, and Print and Production Finishes for Brochures and Catalogs.
Inside This Book
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First Sentence
This book showcases a selection of the stunning typographic and photographic treatments created by Nakajima for the Japanese film magazine Cut. Read the first page
Front Cover | Table of Contents | Excerpt | Back Cover
This book showcases a selection of the stunning typographic and photographic treatments created by Nakajima for the Japanese film magazine Cut. Read the first page
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Concordance
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Front Cover | Table of Contents | Excerpt | Back Cover
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79% buy the item featured on this page: Experimental Formats 2: Books, Brochures, Catalogs: v. 2 £17.50 |
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5% buy Best of Brochure Design 9: No. 9£13.99 |
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5% buy Things I Have Learned in My Life So Far £13.99 |
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