 Trade In this Item for up to £5.30
Trade in Essentials of Visual Communication for an Amazon.co.uk gift card of up to £5.30, which you can then spend on millions of items across the site. Plus, get an extra £5 when you trade in books worth £10 or more until June 30, 2012. Trade-in values may vary (terms apply). Find more products eligible for trade-in.
|
Frequently Bought Together
Product details
|
More About the Author
Product Description
Product Description
Aimed at students studying for a first degree, this book is a fascinating introduction to visual communication, including graphic design, advertising, editorial, new media, film and television - in fact, any discipline that seeks to convey a message through text and images. A practical guide that also touches on visual theory, this book describes the business of visual communication and explains how to build a strong communication strategy and use words and pictures effectively to connect to the intended audience. The book is illustrated throughout with up-to-date examples of best practice from around the world that help to put visual theory into context. Summary boxes at the end of every chapter make it ideal for revision and reference.
About the Author
Bo Bergström has extensive experience in visual communication. He is responsible for courses at design schools and universities, conducts workshops for photographers and journalists, leads seminars for industry and is also a consultant. He has written six books and has been awarded many prizes for his work in communication.
Inside This Book
(Learn More)
Tags Customers Associate with This Product(What's this?)Click on a tag to find related items, discussions, and people.
|
Sell a Digital Version of This Book in the Kindle Store
If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store.
Learn more
What Other Items Do Customers Buy After Viewing This Item?
Customer Reviews
Most Helpful Customer Reviews
Format:Paperback
Excellent! This book is just what I needed when extra help was required putting a visual communications strategy and plan together. Well worth the money.
Format:Paperback
Our market covers the greater part of this world, and so does this book! The book covers A-Z on visual communication in a way which suits all markets and companies. Just from looking through the book briefly it is obvious this book will be used a lot, maybe even on a daily basis. Whatever you are looking for - this is the place where you will find it.
A C Emanuelsson
Trademark Manager, Inter IKEA Holding Services S.A.
A C Emanuelsson
Trademark Manager, Inter IKEA Holding Services S.A.
2 of 3 people found the following review helpful
Format:Paperback
At last! A book about the entire work in visual communication, message,
design, image and interplay between text and picture. Written in an
inspiring, pedagogical, experienced and personal voice. My students will
appreciate it a lot because it will inspire them to devevelop and help them to grasp the context of what it means to make a career as
successful communicators.
Per Lundgren, lecturer and researcher, Karlstad University, Sweden
design, image and interplay between text and picture. Written in an
inspiring, pedagogical, experienced and personal voice. My students will
appreciate it a lot because it will inspire them to devevelop and help them to grasp the context of what it means to make a career as
successful communicators.
Per Lundgren, lecturer and researcher, Karlstad University, Sweden
Would you like to see more reviews about this item?
Were these reviews helpful?
Let us know
Most Recent Customer Reviews
An excellent book, covering all aspects of visual communication
This book throughly describes all aspects of visual communication in a structured manner, making it a perfect choice for students studying for example multimedia design. Read more
Published on 22 Dec 2009 by Linda B. Bertelsen
Great Book
One of the great communication design books I ever had. Very systematic, precise and well organized.
Published on 24 Aug 2009 by Can Burak Bizer
Customer Discussions
|
This product's forum
Active discussions in related forums
Search Customer Discussions
|
Related forums
|
Listmania!
Look for similar items by category
Look for similar items by subject
Feedback
- Would you like to update product info or give feedback on images?
- I am the Author, and I want to comment on my book.
- I am the Publisher, and I want to comment on this book.
|
