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Product Description
A concise, accessible, comprehensive introduction to quantitative techniques emphasising business relevance and discussing the challenges of problem-solving in the real world. Written for a diverse range of abilities, coverage includes chapters on Revision Mathematics, Investment Appraisal, Decision-making and Simulation. Excel and SPSS are integrated throughout. Students will value the glossary, interactive multiple choice questions, accompanying datasets and interactive spreadsheets. Lecturers can access PowerPoint presentations, tutorial notes supporting the in-text case studies, and additional questions and assignments with worked solutions.
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Reviews: 'For the average business course lecturer, besieged by students who can just about add one and one, this book will be a godsend.' - The Lecturer
'HND and undergraduate students on business management courses will find this useful, as will those on Chartered Institute of Marketing and Chartered Institute of Purchasing and Supply courses, as well as those involved in management and social science research. All in all, a comprehensive and effective book.' - Times Higher Education Supplement
Contents: Revision Mathematics
Index Numbers
Investment Appraisal
Survey Methods
Presentation of Data
Summarising Data
Probability and Decision-Making
The Normal Distribution
Analysis and Interpretation of Sample Data
Testing a Hypothesis
Correlation and Regression
Time Series Analysis
Linear Programming
Critical Path Analysis
Inventory Control
Simulation
Appendix 1: Answers to Exercises
Appendix 2: Statistical Tables
Appendix 3: Mathematical and Statistical Formulae
--This text refers to an out of print or unavailable edition of this title.
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