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The Essential Guide to Business for Artists and Designers (Essential Guides) [Paperback]

Alison Branagan (Author)
4.9 out of 5 stars  See all reviews (12 customer reviews)
RRP: £16.99
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Book Description

Publication Date: 17 Feb 2011 | ISBN-10: 140811903X | ISBN-13: 978-1408119037
The Essential Guide to Business for Artists and Designers is a comprehensive business start up and practical enterprise skills guide that will appeal to a wide range of artists and designers. Completely updated for 2013, this excellent guide will help artists and designers acquire vital knowledge and skills to develop a vision and future strategy so they can make a success of their creative business or arts practice. It includes seven profiles of established artists and designers, dozens of apt quotations, illustrated mind maps, diagrams, useful exercises and is printed in the latest dyslexic friendly font.

Specific topics that are covered include: making creativity pay; self-employment vs employment; starting up a business; money management; business planning; building networks; self-promotion; funding and sponsorship; intellectual property and legal issues; negotiation tactics and contracts; records, taxes and basic bookkeeping; trading via the internet, innovation and future trends; a detailed business glossary and full list of professional bodies. All in all, this is a thorough guide for all visual artists who want to start up a business.

'This book cuts through the clatter and the jargon of business, giving clear, simple advice about how to make a success out of your art practice or creative company.' Sir James Dyson

Frequently Bought Together

The Essential Guide to Business for Artists and Designers (Essential Guides) + A Pocket Business Guide for Artists and Designers: 100 Things You Need to Know (Essential Guides) + Artist's Guide to Selling Work
Price For All Three: £27.42

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Product details

  • Paperback: 256 pages
  • Publisher: A & C Black Publishers Ltd (17 Feb 2011)
  • Language: English
  • ISBN-10: 140811903X
  • ISBN-13: 978-1408119037
  • Product Dimensions: 15.6 x 1.6 x 23.4 cm
  • Average Customer Review: 4.9 out of 5 stars  See all reviews (12 customer reviews)
  • Amazon Bestsellers Rank: 53,082 in Books (See Top 100 in Books)

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Review

This book cuts through the clatter and the jargon of business, giving clear, simple advice about how to make a success out of your art practice or creative company. -- Sir James Dyson

'There are many books on the market that purport to teach new creative businesses how to set up and run their own businesses. Alison Branagan has succeeded in writing a book that is both concise and informative with just the right balance of business know-how and insider knowledge. Each area is clearly laid out with plenty of tips and tricks, common pitfalls and further sources of information. -- Peter Taylor, Director Technology & Training, The Goldsmiths' Company

'Seldom has a book been so timely: rarely has one been so readable and comprehensive.Anyone about to launch a new business that involves some aspect of the visual arts should go and buy this book.' -- Andy Christian, Ceramic Review

'Looking for business advice for your next creative venture? The Essential Guide to Business for Artists & Designers' contains simple but extensive advice on how to get started. The book profiles seven artists and designers, from a surface designer to photographer, sculptor to web designer. They all give simple, concise instructions and easily understandable advice. The profiles intermit chapters on creative pay, self-employment, taxation, funding and innovation.' -- Review - Design and Art Direction D&AD

Boasts an impressive set of tools that can help a reader with any questions that will inevitably come up as they gain experience in the business side of the art world … offer[s] many useful, coherent strategies for beginning to conceive of your artistic practice as a business -- Fuel RCA online

About the Author

Alison Branagan is a creative industries business consultant, author, and an associate lecturer at Central Saint Martins College of Art and Design where she teaches short courses in entrepreneurship, business start-up and self-promotion.
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4.9 out of 5 stars
12 reviews
4.9 out of 5 stars
Most Helpful Customer Reviews
6 of 6 people found the following review helpful
5.0 out of 5 stars At last a guide for creatives by creatives 1 Mar 2011
By Dr. Andrew Penaluna
Format:Paperback
This is a very accessible guide for students in all creative industries. All too often it becomes very difficult to extract key needs in a way that will engage young creatives and help them to realize what may in store after graduation - but more importantly, prepare them for it.

Branagan has hit the nail on the head for me. Purists might not be happy and up to date finance info is nigh on impossible... and will always change. If you are an educator who cares about the future potential of your young creative students, then this goes a long way to demystify what its all about - in a way that engages with innovative minds. It even considers dyslexic creatives in the way that it has been designed.

Bravo

Prof. Andy Penaluna, Chair - Enterprise Educators UK
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5 of 5 people found the following review helpful
5.0 out of 5 stars Thanks 4 May 2011
By Viv
Format:Paperback|Amazon Verified Purchase
I wanted to know about the art business but was apprehensive as to the complicated content.
I was relieved at the simple way the book is set out and how easy it is to understand.
As I am impatient I didn't want to trawl through loads of complex books to find a passage in one book and a passage in another one, so this book fits the bill nicely, coupled with Alison's 'Making Sense of Business' I had a good start to help me in my new business venture.
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5 of 5 people found the following review helpful
5.0 out of 5 stars A fantastic business guide for creatives 12 April 2011
By K. Paynter
Format:Paperback
The foreword by Sir James Dyson sums up the contents of this book - 'it cuts through the clatter and jargon of business giving clear, simple advice about how to make a success out of your arts practice or creative business' Alison sets out the key areas of running a business clearly and succinctly and pitches the tone at just the right level, so much so that we recently bought 40 copies for our graduate business course for jewellers and silversmiths. Highly recommended!
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Most Recent Customer Reviews
5.0 out of 5 stars Great book for Students
I am a student studying Decorative Arts at Nottingham Trent University. We have a business modules within the course and we have to write business plans etc etc, this book is great... Read more
Published 2 months ago by Louise
5.0 out of 5 stars Very imformative
Have found this book very imformative. Covered some points I hadn't even thought of. Would recommend to anyone looking to do any business on the art scene.
Published 2 months ago by dawn harries
5.0 out of 5 stars A guide for my professional life!
I had read it and wanted to keep it as a guide for my career. Very useful tips of marketing, business strategies, negotiation, financing and networking....
Thank you!
Published 2 months ago by Martin
4.0 out of 5 stars Essential Guide to Business for Artists and Designers
This book, 'The Essential Guide to Business for Artists and Designers' covers everything a creative person needs to know to continue their career as an art practitioner. Read more
Published 9 months ago by APT
5.0 out of 5 stars Essential indeed
This book is a brilliant guide for those starting out as freelancers or setting up a business within the art and design industry. Read more
Published 14 months ago by LJohns
5.0 out of 5 stars Highly recommended
I would urge anybody who wants to start earning some money as an artist to read this book. It's got a lot of practical advice to help you take the first steps, as well as lots of... Read more
Published 19 months ago by cerilittlechild
5.0 out of 5 stars great
I really enjoyed reading this book and would recommend it to everyone. its like a really good brainstorming session, you will feel refreshed with new ideas
Published 20 months ago by Filiz
5.0 out of 5 stars Entrepreneurship
Having bought and read Alison's first book, I was keen to acquire this one. As a follow-up, this was equally informative and useful. Read more
Published 21 months ago by Peter
5.0 out of 5 stars Essential for artists & designers needing to make a living from their...
An extremely useful follow up to the author's 'Making Sense of Business', targeted specifically at the creative industries. Read more
Published on 30 April 2011 by TPAGL
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