This is a very accessible guide for students in all creative industries. All too often it becomes very difficult to extract key needs in a way that will engage young creatives and help them to realize what may in store after graduation - but more importantly, prepare them for it.
Branagan has hit the nail on the head for me. Purists might not be happy and up to date finance info is nigh on impossible... and will always change. If you are an educator who cares about the future potential of your young creative students, then this goes a long way to demystify what its all about - in a way that engages with innovative minds. It even considers dyslexic creatives in the way that it has been designed.
Bravo
Prof. Andy Penaluna, Chair - Enterprise Educators UK