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Product Description
An A-to-Z guide to making it in your own specialty coffee business! Expert tips, tricks, and a gold mine of crucial how-to information you just can't find anywhere else-learn how to: * Get started in business for as little as USD15,000 * Secure the optimum location * Get the financing that best suits your goals * Buy, use, and maintain equipment * Find and deal with suppliers * Market your espresso business with little or no capital * Brew delicious, high-quality coffee drinks that keep customers coming back for more * Hire and manage personnel * And much more Espresso! also arms you with sample business forms, leases, and contracts; worksheets and checklists for planning, opening, and running day-to-day operations; sample menus; coffee drink recipes; inventory lists; plans and layouts; and dozens of other valuable, time-saving tools of the trade that no espresso entrepreneur should be without.
From the Back Cover
An A-to-Z guide to making it in your own specialty coffee business!
Expert tips, tricks, and a gold mine of crucial how-to information you just can't find anywhere else--learn how to: *Get started in business for as little as $15,000 *Secure the optimum location *Get the financing that best suits your goals *Buy, use, and maintain equipment *Find and deal with suppliers *Market your espresso business with little or no capital *Brew delicious, high-quality coffee drinks that keep customers coming back for more *Hire and manage personnel *And much more
Espresso! also arms you with sample business forms, leases, and contracts; worksheets and checklists for planning, opening, and running day-to-day operations; sample menus; coffee drink recipes; inventory lists; plans and layouts; and dozens of other valuable, time-saving tools of the trade that no espresso entrepreneur should be without.
Inside This Book
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First Sentence
There is a wide range of business opportunities that involve espresso. Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
There is a wide range of business opportunities that involve espresso. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Most Helpful Customer Reviews
22 of 22 people found the following review helpful:
3.0 out of 5 stars
This book was so-so in providing information needed,
By A Customer
This review is from: Espresso!: Starting and Running Your Own Specialty Coffee Business: Starting and Running Your Own Coffee Business (Paperback)
Prior to reading this book, I had read "Start and Run a Profitable Coffee Bar" from Self-Counsel. I was hoping to this book would provide additional valuable information. It did have some good information but I felt that the "Start and Run a Profitable Coffee Bar was much more informative. I would not recommend purchasing this book.
3 of 5 people found the following review helpful:
4.0 out of 5 stars
Great book for the 1st time DIY Espress Bar owner.,
By A Customer
This review is from: Espresso!: Starting and Running Your Own Specialty Coffee Business: Starting and Running Your Own Coffee Business (Paperback)
I am opening a Cafe in upstate NY and this is one of the books that got me going. I can't say its the BEST book on this subject but I can say that it is full of useful information provided in an easy to read format with clear explanations. I would recommend reading this book as well as others.
Share your thoughts with other customers: Create your own review
Most Helpful Customer Reviews on Amazon.com (beta) Amazon.com:
2.9 out of 5 stars (14 customer reviews) 32 of 32 people found the following review helpful:
4.0 out of 5 stars
Great book for the 1st time DIY Espress Bar owner.,
By A Customer - Published on Amazon.com
This review is from: Espresso!: Starting and Running Your Own Specialty Coffee Business: Starting and Running Your Own Coffee Business (Paperback)
I am opening a Cafe in upstate NY and this is one of the books that got me going. I can't say its the BEST book on this subject but I can say that it is full of useful information provided in an easy to read format with clear explanations. I would recommend reading this book as well as others.
32 of 35 people found the following review helpful:
3.0 out of 5 stars
This book was so-so in providing information needed,
By A Customer - Published on Amazon.com
This review is from: Espresso!: Starting and Running Your Own Specialty Coffee Business: Starting and Running Your Own Coffee Business (Paperback)
Prior to reading this book, I had read "Start and Run a Profitable Coffee Bar" from Self-Counsel. I was hoping to this book would provide additional valuable information. It did have some good information but I felt that the "Start and Run a Profitable Coffee Bar was much more informative. I would not recommend purchasing this book.
12 of 12 people found the following review helpful:
3.0 out of 5 stars
A good starter book, but lacks details,
By P. Kral-Fenlon "mama java" - Published on Amazon.com
This review is from: Espresso!: Starting and Running Your Own Specialty Coffee Business: Starting and Running Your Own Coffee Business (Paperback)
I agree with most of the other reviewers. If I were opening a coffee cart or kiosk I'd find this book educational. As it is, it lacks details but does give good basic information. You can start here but "Become a coffee house owner" is far more detailed, with business plans, budgets, specific list of items needed (down to the grease trap), contacts, employees, probably health requirements etc. I did gain some knowledge from this book, but it won't be a point of referral in the future.
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