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Enron: Anatomy of Greed - The Unshredded Truth from an Enron Insider
 
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Enron: Anatomy of Greed - The Unshredded Truth from an Enron Insider (Paperback)

by Brian Cruver (Author)
3.7 out of 5 stars See all reviews (12 customer reviews)
RRP: £9.99
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Product details

  • Paperback: 192 pages
  • Publisher: Arrow Books Ltd; New edition edition (1 May 2003)
  • Language English
  • ISBN-10: 0099446820
  • ISBN-13: 978-0099446828
  • Product Dimensions: 19.8 x 12.8 x 2.6 cm
  • Average Customer Review: 3.7 out of 5 stars See all reviews (12 customer reviews)
  • Amazon.co.uk Sales Rank: 92,484 in Books (See Bestsellers in Books)

    Popular in these categories:

    #25 in  Books > Business, Finance & Law > Professional Finance > Investments & Securities > Commodities
    #61 in  Books > Business, Finance & Law > Reference & Education > Ethics

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Product Description

Product Description
Brian Cruver was a first-hand witness to the disturbing, surreal and hilarious moments of Enron's long dance with death. When he first entered Enron's office complex, 'the Death Star', he was the epitome of the classic Enron employee: young, brash, obscenely overpaid and sporting a brand-new MBA. From his first day, however, when he was told that some colleagues hadn't really wanted to see him hired, he found himself in the middle of a venal greed machine whose story unfolded with Kafka-esque absurdity and frustration. Anatomy of Greed examines the accounting tricks, the insider stock trades - and in a special section, how the grossly lucrative fraudulent partnerships were structured and funded - as well as everyday life as an Enronian. Working at Enron meant cocky wheeling and dealing, parties on the trade floor, casual conversations at the shredder and the insidious group- think that made Enron employees unquestioningly accept propaganda spoon-fed to them by Ken Lay and Jeffrey Skilling. A portrait of the author as a young Enronian, Anatomy of Greed reveals the sting of reality, humility and pain felt by a man whose idols turned out to be fools and scoundrels and who learned that there is more to life than stock options.

From the Publisher
A gonzo chronicle that goes behind the scenes to chart the decline and fall of the world’s weirdest and richest business cult, and the largest bankruptcy ever.

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What Do Customers Ultimately Buy After Viewing This Item?

Enron: Anatomy of Greed - The Unshredded Truth from an Enron Insider
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25% buy
The Smartest Guys in the Room: The Amazing Rise and Scandalous Fall of Enron 4.7 out of 5 stars (20)
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Enron: The Smartest Guys in the Room [DVD] [2006]
8% buy
Enron: The Smartest Guys in the Room [DVD] [2006] 3.6 out of 5 stars (8)
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Customer Reviews

12 Reviews
5 star:
 (2)
4 star:
 (7)
3 star:
 (1)
2 star:
 (1)
1 star:
 (1)
 
 
 
 
 
Average Customer Review
3.7 out of 5 stars (12 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
6 of 6 people found the following review helpful:
2.0 out of 5 stars A strong engaging start leads to morbid disappointment, 19 Mar 2006
The story of Enron's demise will be familiar to some degree to most people by now, especially as the trial proceeds. I thought this book might offer an educated personalised touch of the scandal. It does not.

A central theme running through the book talks of Enron's staff being the cream of the crop with regards to innovation. This would also fit the author who has decided, in the same way he talks of selling off his Enron memorabillia on ebay, to make a quick buck. He has sold his limited knowledge of the workings of the company to fire off a quick, badly written, book again to cash in with the least possible effort.

The author fits in with his peers in Enron in that he is an ideas man and an innovative thinker. Innovative thinking does not equal talent though.

The reader is given very basic knowledge which to begin with makes the book easy to read and somewhat engaging. By the end, unfortunately, you are only provided access to the authors purile sense of humour and literally nothing else. The final chapters of the book are a complete waste of time and paper - even discussing the names some of the executives have when entered into various internet humorous name generators.

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3 of 3 people found the following review helpful:
1.0 out of 5 stars Fine narrative, but an abysmal insight, 22 Sep 2008
By Gaurav Sharma (London, UK) - See all my reviews
(REAL NAME)      
By the time the Enron bankruptcy first exploded on the world stage, I had already been keenly following its wheeling, dealing and failed adventures (for e.g. the Dhabol Power project in India) while working in the media industry. On reading this book, alongside others that hit the bookshops following the company's collapse, I am inclined to say this one doesn't cut it for me at all.

From a story telling standpoint, it perhaps deserves 4 stars. However, from an informative standpoint, it fails miserably and comes across as an outside-in account, rather than one written by an insider as the author claims to be. The human factor and allied emotions have been treated with some gusto, but treatment of intricacies or at the very least some of the troubles which beset the company owing to a culture of greed, is very disappointing.

I feel the author, to begin with was not at Enron that long to come across as an authoritative voice of an insider. This book, to me, seems as a rapid-fire attempt by someone who barely had an Enron business card in his pocket, to cash in on the whetted appetite of publishers and curious outsiders about anything to do with the sad events at Enron.

Some of the events which transpired were already in public domain and the author's references to them and linking them up with what happened to him and those around him look suspiciously fictionalised. Regrettably, even the engaging narrative fades out as one proceeds towards the concluding chapters which are littered with uncustomary rants and filled-up with the "self-pity" principle.

If you are looking for an insight into the intricacies surrounding the collapse of Enron, this book won't leave you any wiser. Nor will it help you fathom the true culture of greed embedded in the corporate corridors of the failed giant.
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5 of 9 people found the following review helpful:
4.0 out of 5 stars Enron: What the Very Bad Guys Learnt at Business School, 14 Oct 2002
By A Customer
This review is from: Enron: Anatomy of Greed - The Unshredded Truth from an Enron Insider (Hardcover)
It wasn't Brian Cruver's problem that he was only in Enron for a fleeting few months as the storm clouds grew and finally an almighty deluge washed Enron away. But this does mean that he only has a limited amount of inside information, from a peripheral position, in an esoteric fledgling risks trading business that never finally gets going.

But this doesn't matter. He has a tale to tell and tells it with a degree of clarity and humour. From day one when he is told that some of his colleagues don't want him on the team, we get a down the barrel view of a culture driven by stock prices and giant personal bonuses. Curver explains the financial duplicity that was Enron's ostensible undoing and makes the point that for the most part what they did wasn't entirely unlawful.

In fact, the book is less helpful as a, "How to get rich by accounting legerdemain" guide, and much better as a true life parable about what happens when you hire, "The brightest and the best" and then set up a personal remuneration regime that demands that they deliver outstanding shareholder returns. The result is smart people doing clever things that benefit only the company and especially themselves.

The main insights and action take place in the front half of the book. After this it takes on more the feel of a diary of the looming "de-hired" MBAs'.

As a result the book is finally most illuminating early on about, business culture, business ethics, the need for proper control by the Board, plus the need to ensure that how Exec's are rewarded is in line with the fine virtues and Values companies espouse.

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Most Recent Customer Reviews

4.0 out of 5 stars Entertaining and ammusing read of a first hand perspective of a global business failure
Brian Cruver writes an enthralling and honest account of his time from a new Eron worker, to the end of the company. Read more
Published 7 months ago by M. Darcy

5.0 out of 5 stars I was shocked
I was shocked by the details listed in this book. Brian Cruver does a wonderful job exposing the practices of Enron. Read more
Published 17 months ago by Chris Stewart

4.0 out of 5 stars ethically not viable
quite an insight into a seedy me-me-me world. makes one realise what kind of people are driving the increasing rich-poor world gap, or what people who do not think about the world... Read more
Published on 30 Mar 2005

4.0 out of 5 stars Very good but a little flawed
This book has the great virtue that it was written by an insider with his own memories fresh in his mind, rather than a commentator who has pieced things together from the outside... Read more
Published on 4 Feb 2004 by Barton Keyes

3.0 out of 5 stars Zippy account turning to self-pity
Curver is an entertaining writer with a nice line in self-depreciation, whether sincere or not. The first half is a gripping insight into an extraordinary corporate culture. Read more
Published on 21 Nov 2003 by Stephen Haxby

4.0 out of 5 stars Great Book ****
This book accuratly sums up what it must have felt to suffer at the hands of the biggist demise in history. Read more
Published on 5 Nov 2003 by Sundeep Aggarwal

4.0 out of 5 stars Jaw Dropping
I'd like to say I read this book with complete disbelief but infact much of it didn't come as a surprise to me. Read more
Published on 4 Nov 2003 by Boof

5.0 out of 5 stars Been there, done that
Well I was there when in happened (in the UK at least). The book is spot on and accurately captures the emotional up & downs and the totally bizarre final days of Enron. Read more
Published on 26 Aug 2003 by dave harrison

4.0 out of 5 stars Spooky feelings!
I was basically a victim of Enron. When Enron collapsed, I was working for a competative energy trading company. Read more
Published on 10 Jun 2003

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