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Enough: Breaking Free from the World of Excess [Paperback]

John Naish
4.3 out of 5 stars  See all reviews (33 customer reviews)

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Book Description

8 Jan 2009
For millions of years, humankind has used a brilliantly successful survival strategy. If we like something, we chase after more of it: more status, more food, more info, more stuff. Then we chase again. Its how we survived famine, disease and disaster to colonise the world.

But now, thanks to technology, weve suddenly got more of everything than we can ever use, enjoy or afford. That doesnt stop us from striving though and its making us sick, tired, overweight, angry and in debt. It burns up our personal ecologies and the planets ecology too.

We urgently need to develop a sense of enough. Our culture keeps telling us that we dont yet have all we need to be happy, but in fact we need to nurture a new skill the ability to bask in the bounties all around us.

ENOUGH explores how our Neolithic brain-wiring spurs us to build a world of overabundance that keeps us hooked on more. John explains how, through adopting the art of enoughness, we can break from this wrecking cycle. With ten chapters on topics such as Enough food, Enough stuff, Enough hurry and Enough information, he explores how we created the problem and gives us practical ways to make our lives better.




Product details

  • Paperback: 320 pages
  • Publisher: Hodder Paperbacks (8 Jan 2009)
  • Language: English
  • ISBN-10: 0340935928
  • ISBN-13: 978-0340935927
  • Product Dimensions: 12.9 x 2.1 x 19.7 cm
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (33 customer reviews)
  • Amazon Bestsellers Rank: 194,994 in Books (See Top 100 in Books)

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Product Description

Review

'witty, self-depreciating' (Financial Times 20080809)

About the Author

John Naish writes on lifestyle issues for The Times and has been practising what he preaches in ENOUGH for years. He lives in Brighton with his wife but no mobile phone.

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Customer Reviews

Most Helpful Customer Reviews
64 of 65 people found the following review helpful
Format:Hardcover
There has been plenty written about consumerism and why we spend, but this is the first time I've seen it explored in evolutionary terms. It's an interesting theory, that our somewhat irrational consumer habits are the result of ancient survival mechanisms. In order to create more a sustainable future, we need to learn to recognise enough when we see it, and evolve a stop button.

The book's much broader than that, our hunting and gathering instincts are more of a recurring theme along the way as John Naish tackles a range of issues, including our pursuit of more food, more information, and more work. He draws on a range of trends, observations and research, and also seeks out relevant experts to interview.

Each chapter concludes with practical suggestions for finding the elusive 'enough' point - the point at which further increase makes no difference to our wellbeing, and these are original and practical.

John Naish writes with flair and a sense of humour, and cheerfully admits he hasn't got all the answers. There's plenty you'll have heard before if you've done much reading on simplicity and consumerism, but Naish has an unusual perspective and a very readable style, and Enough has much to recommend it.
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48 of 50 people found the following review helpful
5.0 out of 5 stars Enough of always wanting more and better 31 Jan 2008
Format:Hardcover
A brilliant book reflecting on the sheer stupidity of our endless striving for better and more when we already have more than enough. We have evolved into a race chasing the impossible dream that ends up with us all stressed out, depleting our resources, unhappy and unfulfilled. The author argues we need to develop a cultural sense of "enoughness" and to be happy with what we HAVE rather than always striving for more and better.

I couldn't put this book down and all the way through was saying, "yes, spot on" again and again and again. Having read the book I doubt any of us will instantly change our ways, but just maybe we will reflect on our culture and modus operandi and think a bit more carefully about what is REALLY important in our lives.

The book is not a dull, environmentalist tome. Rather it is full of humour and light-heartedness. A truly excellent read for western man in the 21st century. I suspect this book will be seen in years to come as the book that woke us up and brought us to our senses in much the way that Rachael Carson's "Silent Spring" did back in the 1960s.
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18 of 19 people found the following review helpful
5.0 out of 5 stars Can't get enough! 24 Mar 2008
Format:Hardcover
This is a great book - I did not want to put it down. It explains in a simple and insightful way what is happening to us and why we are on a self destruct path. I love the references to our evolution. It would be good if they could give every slimmer a copy of chapter 2 on enough food! Highly recommended reading!
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Most Recent Customer Reviews
4.0 out of 5 stars a worthwhile and thought-provoking read, but occasionally...
This is a thoughtful, provocative and often amusing guide to our culture of "plenty" and abundance" in which our brains are (according to the author) hard-wired to desire more. Read more
Published 4 months ago by S. Robinson
5.0 out of 5 stars Excellent book
I was ready for this book so it resonated completley with me. I quit the corporate world after 27 years recently because of most of the ideas that are contained in this book. Read more
Published 6 months ago by Simon
2.0 out of 5 stars Not very informative if you understand economics
The book is easy to read and funny at times but the points that John Naish is trying to make falls flat given where we are today. Read more
Published 6 months ago by obiwan_9000
4.0 out of 5 stars Pleasure to read, thought-provoking
I enjoyed this book very much. It looks at life at many different angles and made me think about some areas of my life I can improve. Read more
Published 8 months ago by kookimonster
4.0 out of 5 stars Interesting ideas... and some simple ways to make life easier
I bought this book on a whim- and found it to be a lively, thoughtful and intelligent book. Although some of the tips at the end of each chapter are not necessarily that easy to... Read more
Published 8 months ago by L. Butler
5.0 out of 5 stars Essential reading!
I can't recommend this book highly Enough(!). I've read quite a few books covering this subject and this one best captures the essence of our "more more more" society. Read more
Published 11 months ago by Alan M
5.0 out of 5 stars an excellent commentary on contemporary society
In John Naish's book Enough he outlines the ways in which we live to excess in our society - through excess food, information, stuff, work, happiness, growth. Read more
Published 11 months ago by Mr. Robert Marsland
5.0 out of 5 stars I enjoyed this and learned from it
I read this through easily in a couple of days. Although written pre-credit crunch, the 'afterword' brought the ideas up to date and posed some interesting questions. Read more
Published 13 months ago by Mrs. H. A. Bateman
4.0 out of 5 stars Enough
An extremely insightful book, I recommend it to anyone who finds they are often dissatisfied. John Naish hits the nail on the head re many of the problems the modern world presents... Read more
Published 19 months ago by Andrew Knox
2.0 out of 5 stars I've had enough of this book!
I recently read this book as it was suggested by someone in my bookclub, they said how it was inspiring and they carried on reflecting on it etc. Read more
Published 23 months ago by L. Morgan
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