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Endless Referrals, Third Edition [Paperback]

Bob Burg
4.7 out of 5 stars  See all reviews (6 customer reviews)

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Product details

  • Paperback: 288 pages
  • Publisher: McGraw-Hill Professional; 3 edition (1 Nov 2005)
  • Language English
  • ISBN-10: 0071462074
  • ISBN-13: 978-0071462075
  • Product Dimensions: 22.7 x 16 x 2 cm
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (6 customer reviews)
  • Amazon Bestsellers Rank: 297,364 in Books (See Top 100 in Books)
  • See Complete Table of Contents

More About the Author

Bob Burg
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Product Description

Product Description

The definitive guide to turning casual contacts into solid sales opportunities

In this fully revised edition, Bob Burg builds on his proven relationship-building principles to bring even more clients to your door and helps you attract only those who are interested in what you sell. He shows how to maximize your daily contacts, utilize your tools both online and off, leverage your relationships, and generate ongoing sales opportunities.

"If you're serious about your sales career, whether you are selling a product, service, or yourself, master the contents of this book and you will practically guarantee your future success."

            --Tom Hopkins, author of How to Master the Art of Selling

"Bob Burg has long been the authority on connecting with clients and building win-win relationships. Endless Referrals should be required reading for sales professionals and entrepreneurs everywhere."

-- Gary Keller, Founder and Chairman of the Board of Keller Williams Realty Intl. and author of The Millionaire Real Estate Investor

"I've found that acquiring business is the toughest challenge for professional services providers. Thankfully, Bob Burg provides pragmatic and effective techniques to smash that challenge to bits, whether using mail, phone, email, or a polite tap on the shoulder."

--Alan Weiss, Ph.D., author Million Dollar Consulting

"Bob Burg opens the floodgates to Fort Knox with this book. I like the simple, easy to understand, practical way he outlines the exact way to find endless referrals. A treasure."

            --Dottie Walters, author of Speak & Grow Rich

"A no-nonsense approach to building your business through relationships."

            --Jane Applegate, syndicated Los Angeles Times columnist

From the Back Cover

The definitive guide to turning casual contacts into solid sales opportunities

In this fully revised edition, Bob Burg builds on his proven relationship-building principles to bring even more clients to your door and helps you attract only those who are interested in what you sell. He shows how to maximize your daily contacts, utilize your tools both online and off, leverage your relationships, and generate ongoing sales opportunities.

"If you're serious about your sales career, whether you are selling a product, service, or yourself, master the contents of this book and you will practically guarantee your future success."

            --Tom Hopkins, author of How to Master the Art of Selling

"Bob Burg has long been the authority on connecting with clients and building win-win relationships. Endless Referrals should be required reading for sales professionals and entrepreneurs everywhere."

-- Gary Keller, Founder and Chairman of the Board of Keller Williams Realty Intl. and author of The Millionaire Real Estate Investor

"I've found that acquiring business is the toughest challenge for professional services providers. Thankfully, Bob Burg provides pragmatic and effective techniques to smash that challenge to bits, whether using mail, phone, email, or a polite tap on the shoulder."

--Alan Weiss, Ph.D., author Million Dollar Consulting

"Bob Burg opens the floodgates to Fort Knox with this book. I like the simple, easy to understand, practical way he outlines the exact way to find endless referrals. A treasure."

            --Dottie Walters, author of Speak & Grow Rich

"A no-nonsense approach to building your business through relationships."

            --Jane Applegate, syndicated Los Angeles Times columnist


Inside This Book (Learn More)
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Customer Reviews

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Most Helpful Customer Reviews
14 of 14 people found the following review helpful
A must read! 21 Mar 2002
By A Customer
Format:Paperback
You must buy this book! As a self-confessed 'how to..' book junkie, what puts this book head and shoulders above the vast majority of similar books is this: in the past when reading a 'how to' business book, I would find myself thinking "I should try that" and then never actually getting around to it. With Bob Burg's book however, I found myself thinking "I can't wait to try that" and (this is the best bit) I actually have successfully implemented a number of Mr. Burg's ideas. For example I set up a business network group according to the principles set out in 'Endless Referrals' and although in early days, it is working exceptionally well for me and the other participants.

Another really great thing about this book is that it has improved my selling skills to the point where I don't actually sell (in the traditional way) anymore. All I do is what Bob Burg suggests; I help people to achieve what they are aiming at and this results in them giving me business. This has made me feel that I am not actually in sales anymore, rather I'm doing what I've always been good at (relating to people) and this leads to sales. You would be surprised how liberating it is to approach a prospect not thinking about how you are going to sell them but thinking about how you can help them. It really takes the pressure off. I was never very competitive because I always felt that for me to win, someone else has to lose and I was never comfortable with that. Now Mr. Burg has helped me to realise that the best way to win is by helping others to win.

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3 of 3 people found the following review helpful
By A Customer
Format:Paperback
If you are set on being in high pressure sales , this is not the book for you. If you need to transform yourself into a professional salesperson, Bob Burg will show you how to do it. This is my only reference book on sales I have kept and referred to regularly. I plan on re-reading the section on remembering faces and names.
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2 of 2 people found the following review helpful
Format:Paperback
If you want ideas on how to establish and develop new contacts, create a network, then you need to read this book. Bob Burg is a great writer - and he lives what he teaches - I know! Get this book and apply what it says! ianscott@makemoneydoingwhatyoulove.blogspot.com
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